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Details	Status	Class/Description
VALLEY SELECTED International Distillers and Vintners Ltd. 351528 30 Sept 1980	Removed - Not renewed: Renewal fee not paid	Wines, spirits and liqueurs Class 033 Class 033 Wines and Spirits Products Wines, spirits and liqueurs
PURE VALLEY SELECTED BEEF Australian Wholesale Meats (Sydney) Pty Ltd 2345170 12 Apr 2023	Registered: Registered/protected	Meat; Meat products Class 029 Class 029 Meats and Processed Food Products Meat; Meat products
SELECTED 88 NIAO Kan World International Trading Pty Ltd t/as Selected 88 2456450 13 Jun 2024	Registered: Registered/protected	advertising for others; advertising in periodicals, brochures and news... Class 035 Class 035 Advertising, Business & Retail Services advertising for others; advertising in periodicals, brochures and newspapers; book-keeping for third parties; business intermediary services in the field of selling products; management of business projects for third parties; negotiation and conclusion of commercial transactions for third parties; negotiation and settlement of commercial transactions for third parties; negotiation of commercial transactions for third parties; ordering services for third parties; presentation of products to the public; procurement of goods on behalf of other businesses; product merchandising for others; production of advertisements; advertising services for the promotion of goods; advertising agency services; advertising and promotional services; advertising and publicity services; advertising consulting; advertising in the field of tourism and travel; advertising services for others; advertising services for the promotion of e-commerce; advice relating to advertising; business advice relating to advertising; commercial trading and consumer information services; distribution and dissemination of advertising material; advertising services; advertising and commercial information services; information services relating to advertising; online advertising; promotion [advertising] of business; providing consumer product information; provision of information relating to advertising; provision of advertising space; provision of an online marketplace for buyers and sellers of goods and services; commercial sales information services; provision of information concerning commercial sales; publication of advertising material; purchasing of goods and services for other businesses; sales promotion for third parties; sales promotion of goods and services of others by means of advertisements; scriptwriting for advertising purposes; promotional advertising services; sponsorship advertising; advertising; television advertising; writing of advertising texts; business management and marketing of brands for businesses and individuals; business consultancy relating to marketing; consultancy relating to marketing; consumer profiling for marketing purposes; digital marketing; direct marketing; email marketing services; financial marketing; marketing assistance; marketing consulting; marketing forecasting; marketing in the framework of software publishing; marketing information; advice relating to marketing management; marketing advice; marketing management advice; business and marketing research; marketing research; internet marketing; online marketing; advertising agencies specializing in marketing strategies to promote businesses; advertising, promotion and marketing services; arranging and conducting marketing promotional events for third parties; brand marketing services; corporate marketing services; development of advertising and marketing concepts; dissemination of advertising, marketing and publicity materials; marketing and promotional activities relating to business administration and management; online marketing services; advertising and marketing services; promotional marketing; providing marketing research services; business advice relating to marketing; provision of advice relating to marketing; marketing; sample marketing; social media marketing; product marketing services; targeted marketing services; telephone marketing services; business marketing services; trade marketing services; commercial intermediary services for the purchase and sale of consumer products Class 042 Class 042 Computer & Software Services & Scientific Services research and development services with regard to new products for third parties; research and development of new products for third parties
XTOOL SELECTED Makeblock Co., Ltd. 2267609 22 Feb 2022	Protected: Registered/protected	Paper; heat transfer paper; cardboard; printed publications; iron-on t... Class 016 Class 016 Paper Goods and Printed Material Paper; heat transfer paper; cardboard; printed publications; iron-on transfers of paper; pictures; packing paper; paper cutters [office requisites]; office stationery; office requisites, except furniture; stamps [seals]; mimeograph apparatus and machines; modelling materials.
REMBE SELECTED Rembe GmbH Safety + Control 2233020 29 Jul 2021	Protected: Registered/protected	Software; software applications for mobile devices.,Printed matter.,Cu... Class 009 Class 009 Computer & Software Products & Electrical & Scientific Products Software; software applications for mobile devices. Class 016 Class 016 Paper Goods and Printed Material Printed matter. ... Class 035 Advertising, Business & Retail Services Customer loyalty and bonus schemes for users, operators and consultants in relation to industrial safety technology in particular rupture discs, pressure relief devices, regulating and measuring technology, fittings, safety valves, fire and explosion protection systems, weighing and mass flow recording systems, sample recording and sampling apparatus, perimeter protection concepts. Class 041 Education and Entertainment Services Organisation, arranging and conducting of conferences and seminars; publication of printed matter, including in electronic form. Class 042 Computer & Software Services & Scientific Services Counselling, services and consultancy provided by engineers; scientific and technological services.
SELECTED SEEDS Selected Seeds Pty Ltd 2192506 16 Jul 2021	Registered: Registered/protected	Natural seeds; Plant seeds; Seeds for planting; Fresh legumes; Legumes... Class 031 Class 031 Natural Agricultural Products Natural seeds; Plant seeds; Seeds for planting; Fresh legumes; Legumes; Grass seeds; Natural grass; Forage; Horticultural mulches Class 040 Class 040 Treatment & Processing of Materials Services Coating of agricultural seeds; Processing of seeds ... Class 042 Computer & Software Services & Scientific Services Seed testing services; Research relating to plant breeding; Research relating to horticulture Class 044 Medical, Beauty & Agricultural Services Sowing of seeds
The Selected The Selected Brand Group 1966039 18 Mar 2018	Protected: Registered/protected	Arranging and conducting marketing promotional events for others; busi... Class 035 Class 035 Advertising, Business & Retail Services Arranging and conducting marketing promotional events for others; business management consulting; business strategy development services; concept and brand development services for corporate clients; consulting services in the field of Internet marketing; development of marketing strategies and concepts; public relations Class 042 Class 042 Computer & Software Services & Scientific Services Creative marketing design services
CHEF'S SELECTED ZACS FOOD GROUP PTY LTD 1889754 29 Nov 2017	Registered: Registered/protected	Frozen seafood; Frozen seafood products; Seafood extender Class 029 Class 029 Meats and Processed Food Products Frozen seafood; Frozen seafood products; Seafood extender
SELECTED FEMME Aktieselskabet af 21. november 2001 1234187 25 Feb 2008	Protected: Registered/protected	Spectacles, spectacle frames, tinted glasses, sunglasses, spectacle ca... Class 009 Class 009 Computer & Software Products & Electrical & Scientific Products Spectacles, spectacle frames, tinted glasses, sunglasses, spectacle cases Class 014 Class 014 Jewelry Products Precious metals and their alloys and goods in precious metals or coated therewith, not included in other classes; jewellery, precious stones; horological and chronometric instruments ... Class 018 Leather Products not including clothing Leather and imitations of leather, and goods made of these materials and not included in other classes; animal skins, hides; trunks and travelling bags; umbrellas, parasols and walking sticks; whips, harness and saddlery Class 025 Clothing Products Clothing, footwear, headgear
SELECTED HOMME Aktieselskabet af 21. november 2001 1234186 25 Feb 2008	Protected: Registered/protected	Spectacles, spectacle frames, tinted glasses, sunglasses, spectacle ca... Class 009 Class 009 Computer & Software Products & Electrical & Scientific Products Spectacles, spectacle frames, tinted glasses, sunglasses, spectacle cases Class 014 Class 014 Jewelry Products Precious metals and their alloys and goods in precious metals or coated therewith, not included in other classes; jewellery, precious stones; horological and chronometric instruments ... Class 018 Leather Products not including clothing Leather and imitations of leather, and goods made of these materials and not included in other classes; animal skins, hides; trunks and travelling bags; umbrellas, parasols and walking sticks; whips, harness and saddlery Class 025 Clothing Products Clothing, footwear, headgear

Removed - Not renewed: Renewal fee not paid

VALLEY SELECTED

International Distillers and Vintners Ltd.

351528 · 30 Sept 1980

033

Wines, spirits and liqueurs

Registered: Registered/protected

PURE VALLEY SELECTED BEEF

Australian Wholesale Meats (Sydney) Pty Ltd

2345170 · 12 Apr 2023

029

Meat; Meat products

Registered: Registered/protected

SELECTED 88

NIAO Kan World International Trading Pty Ltd t/as Selected 88

2456450 · 13 Jun 2024

035

Class 035

Advertising, Business & Retail Services

advertising for others; advertising in periodicals, brochures and newspapers; book-keeping for third parties; business intermediary services in the field of selling products; management of business projects for third parties; negotiation and conclusion of commercial transactions for third parties; negotiation and settlement of commercial transactions for third parties; negotiation of commercial transactions for third parties; ordering services for third parties; presentation of products to the public; procurement of goods on behalf of other businesses; product merchandising for others; production of advertisements; advertising services for the promotion of goods; advertising agency services; advertising and promotional services; advertising and publicity services; advertising consulting; advertising in the field of tourism and travel; advertising services for others; advertising services for the promotion of e-commerce; advice relating to advertising; business advice relating to advertising; commercial trading and consumer information services; distribution and dissemination of advertising material; advertising services; advertising and commercial information services; information services relating to advertising; online advertising; promotion [advertising] of business; providing consumer product information; provision of information relating to advertising; provision of advertising space; provision of an online marketplace for buyers and sellers of goods and services; commercial sales information services; provision of information concerning commercial sales; publication of advertising material; purchasing of goods and services for other businesses; sales promotion for third parties; sales promotion of goods and services of others by means of advertisements; scriptwriting for advertising purposes; promotional advertising services; sponsorship advertising; advertising; television advertising; writing of advertising texts; business management and marketing of brands for businesses and individuals; business consultancy relating to marketing; consultancy relating to marketing; consumer profiling for marketing purposes; digital marketing; direct marketing; email marketing services; financial marketing; marketing assistance; marketing consulting; marketing forecasting; marketing in the framework of software publishing; marketing information; advice relating to marketing management; marketing advice; marketing management advice; business and marketing research; marketing research; internet marketing; online marketing; advertising agencies specializing in marketing strategies to promote businesses; advertising, promotion and marketing services; arranging and conducting marketing promotional events for third parties; brand marketing services; corporate marketing services; development of advertising and marketing concepts; dissemination of advertising, marketing and publicity materials; marketing and promotional activities relating to business administration and management; online marketing services; advertising and marketing services; promotional marketing; providing marketing research services; business advice relating to marketing; provision of advice relating to marketing; marketing; sample marketing; social media marketing; product marketing services; targeted marketing services; telephone marketing services; business marketing services; trade marketing services; commercial intermediary services for the purchase and sale of consumer products

042

advertising for others; advertising in periodicals, brochures and news...

Protected: Registered/protected

XTOOL SELECTED

Makeblock Co., Ltd.

2267609 · 22 Feb 2022

016

Paper; heat transfer paper; cardboard; printed publications; iron-on t...

Protected: Registered/protected

REMBE SELECTED

Rembe GmbH Safety + Control

2233020 · 29 Jul 2021

009

016

...

Software; software applications for mobile devices.,Printed matter.,Cu...

Registered: Registered/protected

SELECTED SEEDS

Selected Seeds Pty Ltd

2192506 · 16 Jul 2021

031

040

...

Natural seeds; Plant seeds; Seeds for planting; Fresh legumes; Legumes...

Protected: Registered/protected

The Selected

The Selected Brand Group

1966039 · 18 Mar 2018

035

042

Arranging and conducting marketing promotional events for others; busi...

Registered: Registered/protected

CHEF'S SELECTED

ZACS FOOD GROUP PTY LTD

1889754 · 29 Nov 2017

029

Frozen seafood; Frozen seafood products; Seafood extender

Protected: Registered/protected

SELECTED FEMME

Aktieselskabet af 21. november 2001

1234187 · 25 Feb 2008

009

014

...

Spectacles, spectacle frames, tinted glasses, sunglasses, spectacle ca...

Protected: Registered/protected

SELECTED HOMME

Aktieselskabet af 21. november 2001

1234186 · 25 Feb 2008

009

014

...

Spectacles, spectacle frames, tinted glasses, sunglasses, spectacle ca...

Owners

Shepparton partners collective ip pty ltd (16)

Premium brands pty limited (15)

Asahi group holdings, ltd (14)

Spc ardmona operations limited (13)

Barossa wines (australia) pty ltd (12)

Ord resorts pty ltd (12)

Valmont industries, inc. (12)

Honson pty ltd (11)

Monde nissin (australia) pty ltd (11)

Vli pty limited (11)

Modaffari investments pty ltd (10)

Premium brands pty ltd (10)

Tyrrell's vineyards pty ltd (10)

Tyrrell's vineyards pty limited (9)

Lactos pty ltd (8)

Orlando wyndham group pty ltd (8)

Aldi foods pty ltd (7)

Harvey fresh (1994) ltd (7)

Henry berry & co (australasia) ltd (7)

Quantum valley investments inc. (7)

Rangers valley cattle station pty ltd (7)

Studd enterprizes pty ltd (7)

Aktieselskabet af 21. november 2001 (6)

Barossa valley brewing pty ltd (6)

Barossa valley estate pty limited (6)

Lowan whole foods pty ltd (6)

Pohlmans nursery pty ltd (6)

Saputo dairy australia pty ltd (6)

Southcorp brands pty limited (6)

The coca-cola company a delaware corporation (6)

The hunter resort pty ltd (6)

The new zealand co-operative dairy company limited (6)

Azaela pty ltd (5)

Brisbane valley holdings pty ltd (5)

Coles group limited (5)

Conga foods pty ltd (5)

Crestview pty ltd (5)

Endeavour group limited (5)

Hunter valley wine & tourism association (5)

National lifestyle villages pty ltd (5)

Northern co-operative meat company ltd (5)

Serenitas management pty ltd (5)

Simpatico wines pty ltd (5)

Smith, smyth & jones pty limited (5)

The hunter resort pty limited (5)

Treasury wine estates (matua) limited (5)

Australian co-operative foods limited (4)

Cape byron pty ltd (4)

Effem foods pty ltd (4)

Frito-lay trading company gmbh (4)

Greenmountain trading co pty. ltd. (4)

Glenworth valley horse riding pty ltd (4)

Golden valley microwave foods, inc. (4)

Hobart properties & securities pty ltd (4)

Hunter valley gardens pty ltd (4)

John russell wines pty ltd (4)

Land development agency (4)

Lidl stiftung & co. kg (4)

Moonee valley racing club inc (4)

Nichimen australia limited (4)

Orchy and co pty ltd (4)

Penrith city council (4)

Philip morris brands sarl (4)

Pikes beer company pty ltd (4)

Regal grange pty ltd (4)

Sydney egg supplies pty ltd (4)

Selected seeds pty ltd (4)

Southcorp wines pty ltd (4)

The yarra valley dairy pty ltd (4)

Top challenger limited (4)

The coca-cola company (4)

The coca-cola company a corporation organised and existing under the laws of the state of delaware (4)

The yarra valley dairy pty ltd (4)

Tianda (china) limited (4)

Tianda pharmaceuticals (australia) pty limited (4)

Yarra valley farms ip pty ltd (4)

Yering estate pty ltd (4)

Aquatic solutions australia enterprises pty ltd (3)

Ability options ltd (3)

Ardmona fruit products co-operative co. ltd (3)

Ausprime pty ltd (3)

Australian vintage limited (3)

Australian wholesale meats (sydney) pty ltd (3)

Beyond the valley music festival pty ltd (3)

Balgownie estates pty ltd (3)

Bilian international pty ltd (3)

Biomed valley discoveries, inc. (3)

Cda health pty ltd (3)

Capital hunter pty limited (3)

Clover valley meat co. pty. limited (3)

Craig mostyn & co pty ltd (3)

Culinary success pty ltd (3)

Cutting cart pty ltd (3)

Degree trading pty ltd (3)

Derby industries pty ltd (3)

Dunhill tobacco of london limited (3)

Fast future brands pty ltd (3)

Golden cockerel pty ltd (3)

Green's intellectual holdings pty limited (3)

Hathaway trading co. pty ltd (3)

Hunter valley wine industry assoc inc (3)

Huon valley springs pty ltd (3)

Kellermeister holdings pty. ltd. (3)

Kraft foods limited (3)

Lenbridge forge pty ltd (3)

Lenny corporation pty ltd (3)

Liquorland (australia) pty ltd (3)

Lockyer valley regional council (3)

Mantra ip pty ltd (3)

Metcash trading limited (3)

Nu-pure pty ltd as trustee for nu-pure unit trust (3)

Oak valley farm fresh pty limited (3)

Palinda wines pty ltd (3)

Passiona bottling co. (perth) ltd. (3)

Rush rich international trading inc.,ltd. (3)

Reed valley enterprises pty ltd (3)

Rothbury wines pty ltd (3)

Socrates distributors pty ltd (3)

Spring valley beverages pty ltd (3)

Tallangatta abattoirs unit trust (3)

Taylors wines pty ltd (3)

The crown in right of the state of western australia (3)

Unilac australia pty ltd. (3)

V. & j. yogendra nominees pty ltd. (3)

Victorian alps wine company pty ltd (3)

Yarra valley grammar (3)

Yarra valley snack foods pty ltd (3)

Yarra valley spring water pty ltd (3)

Yarra valley water ltd (3)

Zonzo ip pty ltd as trustee for the zonzo ip unit trust (3)

Zonzo pty ltd as trustee for the zonzo ip unit trust (3)

21st century developments pty ltd (2)

237 barry parade pty ltd (2)

A.D. brands sa (2)

Ac and sp curlewis pty ltd (2)

Aristocrat technologies, inc. (2)

Australian united retailers limited (2)

Advanced specialty horticultural co-australia pty ltd (2)

Allied young fortune brands (2)

Ambara pty ltd (2)

Anderson valley acquisition company, llc (2)

Andres wines ltd. (2)

Andrew miller wines pty ltd (2)

Argos limited (2)

Aristocrat technologies australia pty ltd (2)

Australia aulong auniu wang operations pty ltd (2)

Australian fine foods pty. limited (2)

Baiada pty ltd (2)

Bert thorne winery pty ltd (2)

Byron bay captured pty ltd (2)

Ballande australia pty ltd (2)

Bard valley date growers association (2)

Bard valley medjool date growers association (2)

Barrington international pty ltd (2)

Bindaree beef pty limited (2)

Blaxland vineyards limited (2)

Brookland valley estate pty ltd (2)

Cambridge valley holdings pty limited (2)

Cessnock city council (2)

City of swan (2)

Clare valley food pty ltd (2)

Coonawarra wines pty ltd (2)

Calabria family wines pty ltd (2)

Cargill, incorporated (2)

Carpenter beef pty ltd (2)

Cash holdings pty ltd (2)

Cellarmaster wines pty limited (2)

Centre for agriculture & business - yarra valley inc. (2)

Chapelle holdings pty ltd (2)

Cherry valley farms (uk) limited (2)

Chiquita brands, inc. (2)

Chiquita brands, inc. a delaware corporation (2)

Chocolate ventures australia pty ltd (2)

Christofis group pty ltd (2)

Clare valley brewing company pty ltd (2)

Claymore wines pty ltd (2)

Code valley corp pty ltd (2)

Country valley pty ltd (2)

Cynergy health pty ltd (2)

Derby industries pty ltd (2)

Dennis project management pty ltd (2)

Diamond valley vineyards pty ltd (2)

E. & j. gallo winery (2)

Elanor wildlife park management pty limited (2)

Equity holdings pty ltd (2)

Fin capital pty ltd as trustee for fin capital unit trust (2)

Finesse foods aust. pty ltd (2)

Fsaser hotel pty ltd (2)

Green valley enterprises pty. limited (2)

Gvbb holdings s.A.R.L. (2)

General mills, inc a delaware corporation (2)

Glenworth valley horse riding pty ltd (2)

Glug management company pty ltd (2)

Gold valley corporation pty ltd (2)

Goodman fielder consumer foods pty limited (2)

Goodman fielder pte. ltd. (2)

Goulburn valley creamery pty ltd (2)

Goulburn valley grammar school limited (2)

Goulburn valley olive estate pty ltd (2)

Green valley enterprises pty ltd (2)

Hastings co-operative limited (2)

Healesville distilling pty ltd (2)

Hemmes trading pty limited (2)

Honey b honey australia pty ltd (2)

Hv tours pty ltd (2)

Happy valley brewing co. pty ltd (2)

Harvey norman retailing pty ltd (2)

Health valley company (2)

Health valley natural foods inc. (2)

Heather valley (woollens) ltd (2)

Hunter valley gardens pty limited (2)

Hunter valley property management group pty ltd (2)

Hunter valley wine and tourism association (2)

Huntlee pty ltd (2)

Independent wine & spirit (thailand) co ltd (2)

Intellectual property development corporation pty ltd (2)

J. dominance international trade co. pty. ltd. (2)

Jbs australia pty ltd. (2)

Jfc australia co pty ltd (2)

Jador lawyers pty limited (2)

Jamabro wines pty ltd (2)

Kiewa valley estate pty ltd (2)

Kaipara edible oils refinery ltd. (2)

Kerzner international limited (2)

Killara park pty ltd (2)

Le grand imports exports pty. ltd. (2)

Lake road group limited (2)

Lenbridge forge pty. ltd. (2)

Linton park (vic) pty ltd (2)

Liquor marketing group ltd (2)

Magnus investments pty ltd (2)

Mark moran trade mark pty limited as trustee for the mark moran trade mark trust (2)

Mark moran trade mark pty limited as trustee of the mark moran trade mark trust (2)

Mayne co. investments pty ltd (2)

Melaleuca, inc. (2)

Moonee valley city council (2)

Ncac pty ltd (2)

Nature's life force pty. ltd. (2)

Nevis bluff wines limited (2)

Nicholas kirkwood limited (2)

Novo foods limited (2)

Old valley pty ltd (2)

Olympus cheese holdings pty ltd (2)

Pch management pty ltd (2)

Pacific refreshments pte ltd (2)

Parkrange investments pty ltd (2)

Parkwood international pty ltd (2)

Parramatta leagues' club ltd (2)

Parwan mushrooms pty ltd (2)

Pastoral valley trading pty ltd (2)

Pharma iq pty ltd (2)

Plenty valley family dental pty ltd (2)

Primo foods pty ltd (2)

Rdgbs pty ltd (2)

Rockley valley park pty ltd (2)