Providing online marketplaces for sellers and buyers of goods and services; advertising services provided through a searchable online advertising guide featuring the goods and services of vendors; maintaining data in databases in the form of a searchable online evaluation database for buyers and sellers; compilation and provision of online directories in the form of a searchable online evaluation database for buyers and sellers; online advertising on a computer network provided through a searchable online evaluation database for buyers and sellers; marketing, advertising and promotional services, including such services provided online or by any electronic means; promoting the goods and services of third parties via computer and communication networks; presentation of goods on any communication media for retail purposes; compilation of information into computer databases; directory services being compilation and provision of online business directories; advertising and promotional services being product and brand endorsements; providing advertising space online; collecting business information; promoting the goods and services of others on web sites featuring product reviews, links to the retail websites of others, and discount information