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THE ONION MODEL PERSONALITY CUSTOMER VALUE CUSTOMER BENEFIT, ATTRIBUTES CORE VALUE*

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Details	Status	Class/Description
THE ONION MODEL PERSONALITY CUSTOMER VALUE CUSTOMER BENEFIT, ATTRIBUTES CORE VALUE 1169491 3 Apr 2007	Removed - Not renewed: Renewal fee not paid	Administration relating to marketing; advice relating to marketing man... Class 035 Class 035 Advertising, Business & Retail Services Administration relating to marketing; advice relating to marketing management; business advice relating to marketing; business consultancy services relating to marketing; business consultancy services relating to the marketing of fund raising campaigns; conducting of marketing studies; consultancy relating to marketing; marketing; marketing advisory services; marketing agency services; marketing analysis; marketing and business development of inventions; marketing assistance; marketing consultancy; marketing forecasting; marketing information; marketing management advice; marketing research; marketing studies; planning of marketing strategies; planning services for marketing studies; preparation of marketing plans; preparation of reports for marketing; product marketing; provision of advice relating to marketing; provision of information relating to marketing; research services relating to marketing; brand creation services
core value equation 2175647 9 May 2021	Registered: Registered/protected	Business educational services; Business training consultancy services;... Class 041 Class 041 Education and Entertainment Services Business educational services; Business training consultancy services; Business training services
VALUE IPSWICH PROPERTIES PTY LTD 1995199 12 Mar 2019	Registered: Registered/protected	Chemicals for use in industry, science and photography, as well as in ... Class 001 Class 001 Chemical Products Chemicals for use in industry, science and photography, as well as in agriculture, horticulture and forestry; unprocessed artificial resins, unprocessed plastics; fire extinguishing and fire prevention compositions; tempering and soldering preparations; substances for tanning animal skins and hides; adhesives for use in industry; putties and other paste fillers; compost, manures, fertilizers; biological preparations for use in industry and science Class 003 Class 003 Cosmetics and Cleaning Products Cleaning, polishing, scouring and abrasive preparations including multi-purpose cleaners, dishwashing liquid, dishwashing powder and tablets; bleaching preparations and other substances for laundry use including fabric softener, laundry liquid, pre-wash soaking products, pre-wash spray products, toilet cleaners, laundry powder, disinfectant and gel disinfectant cleaner; soaps, perfumery, essential oils, cosmetics, hair lotions; nail polish; nail polish remover; pumice stones for use on the body; non-medicated baby care products; wipes (tissues) impregnated with cosmetic lotions; wipes (tissues) impregnated with cleaning or polishing preparations; wipes for toilet use impregnated with cosmetic preparations; air fresheners; room fresheners; sunscreen and sun care preparations and products ... Class 006 Metal Products Goods of common metals including products made of aluminium foil, including containers of aluminium foil, pan liners made of aluminium foil and aluminium foil paper laminate Class 016 Paper Goods and Printed Material Paper, cardboard including baking paper; baby and infant disposable diapers of paper and cellulose and disposable diaper-pants for babies and infants of paper and cellulose; printed matter including magazines and printed publications; stationery; adhesives for stationery or household purposes; office requisites (except furniture); plastic materials for packaging not included in other classes including freezer bags, garbage bags, nappy bags, bin liner bags, kitchen bags and oven bags; plastic food wrap; tissues and toilet tissue; paper napkins; none of the foregoing being in the nature of cricket and football swap and collector cards and stickers, and binders and albums for such goods Class 017 Rubber Products Unprocessed and semi-processed rubber, gutta-percha, gum, mica and substitutes for all these materials; plastics and resins in extruded form for use in manufacture; packing, stopping and insulating materials; flexible pipes, tubes and hoses, not of metal Class 021 Houseware and Glass Products Household or kitchen utensils and containers; hand operated condiment grinders; combs; sponges and scourers; loofahs; steel wool; cleaning cloths; brushes (except paint brushes) including toothbrushes, hair brushes, cosmetic brushes and nail brushes; soap holders and toothbrush holders; cosmetic bags (fitted); brush-making materials; articles for cleaning purposes; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes Class 029 Meats and Processed Food Products Meat, fish, poultry and game; meat extracts; preserved, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and other dairy products; edible oils and fats; preserves, pickles; tomato products and tomato paste; Prepared, tinned and frozen meals and foods made predominantly of meat, vegetables or dairy; soup and preparations for making soups; prepared meals predominantly of meat and vegetables; edible nuts; food products made from nuts; specialty meat bases including Mexican and eastern styles; olives, dips and antipasto Class 030 Staple Food Products Coffee, tea, cocoa, sugar, rice, tapioca, sago, coffee substitutes; flour, and preparations made from cereals and other cereal-derived food products to be used as breakfast foods; pasta and pasta products; noodles; rice and rice products; Bakery products in this class including bread, biscuits, cakes, pastries, muffins and confectionery, pies, snack foods made from rice or corn, cereal bars, ices; honey, treacle; yeast, baking-powder; salt, mustard, pepper, vinegar, sauces, condiments and spices in this class, ice; salad dressings; Prepared foods and prepared meals made predominantly of grains; Tinned, preserved, prepared, frozen and dried foods and meals made predominantly of grains; preserved herbs (seasonings); dried herbs (seasoning); pizzas Class 031 Natural Agricultural Products Raw and unprocessed horticultural products; seeds; natural plants and flowers; Raw and unprocessed agricultural, horticultural and forestry products and grains; live animals; fresh fruits and vegetables; foodstuffs for animals including cat, dog and bird food; malt; fresh herbs Class 032 Light Beverage Products Mineral and aerated waters and other non-alcoholic drinks; fruit drinks and fruit juices; cordials; syrups and other preparations for making beverages Class 035 Advertising, Business & Retail Services Retailing and wholesaling services including retailing and wholesaling services in the nature of supermarkets, grocery and variety stores, liquor outlets and electronic stores; advertising including advertising provided by supermarkets, grocery and variety stores including on-line advertising services; wholesaling and retailing of products, including the wholesaling and retailing of household products, electrical products, fresh food, tinned and frozen products, snack food, paper hand products, household cleaning products, clothing products, fuel and lubrication products, bakery products, grocery and supermarket products including online wholesaling and retailing of the aforesaid products; retailing services provided by a global computer network, telephone and in store; publicity and window display services, online promotions; consumer market information services including on-line information services such as product reviews and product information and bulletins
VALUE EVERYDAY VALUE Brave Logistics Pty Ltd 1969723 20 Nov 2018	Registered: Registered/protected	Coffee; flour; bread; candy; rice products; breakfast cereals; dried p... Class 030 Class 030 Staple Food Products Coffee; flour; bread; candy; rice products; breakfast cereals; dried pasta; fresh pasta
KNOW TRACK ALIGN CUSTOMER BEHAVIOUR CUSTOMER INSIGHT CUSTOMER-LED VISION CUSTOMER JOURNEY CUSTOMER EXPERIENCE CUSTOMER CULTURE CUSTOMER PROFILES CUSTOMER ADVOCACY CUSTOMER PROPOSITION Customer Frame Pty Ltd 2161525 18 Mar 2021	Registered: Registered/protected	Acquisition of commercial information; Advice relating to business man... Class 035 Class 035 Advertising, Business & Retail Services Acquisition of commercial information; Advice relating to business management; Advisory services for business management; Consultancy relating to business management; Provision of business management information; Advice relating to business organisation; Advisory services relating to business organisation; Consultancy relating to business organisation; Advice relating to marketing management; Advisory services relating to business planning; Business planning consultancy; Consultancy relating to business planning; Strategic business planning; Advisory services relating to customer service; Business advice; Business analysis services; Business data analysis; Business data analysis services; Business development services; Business efficiency studies; Consultancy relating to business efficiency; Business modelling services; Business monitoring services; Business research; Business statistical analysis; Business statistical information services; Business statistical studies; Business surveys; Collecting business information; Collecting business statistics; Collecting information for business; Collection of commercial information; Collection of data; Collection of market research information; Collection of statistics for business; Business assistance; Provision of business assistance; Strategic business consultancy; Provision of information relating to business
CUSTOMER 360 Salesforce, Inc. 2275639 24 Feb 2022	Protected: Registered/protected	Software as a service (SaaS), platform as a service (PaaS), and provid... Class 042 Class 042 Computer & Software Services & Scientific Services Software as a service (SaaS), platform as a service (PaaS), and providing temporary use of non-downloadable software; software as a service (SaaS), platform as a service (PaaS), and providing temporary use of non-downloadable software for managing, storing, analyzing, securing, testing, and authenticating data, business data, customer data, data analytics, databases, customer interactions and information, notifications; software as a service (SaaS), platform as a service (PaaS), and providing temporary use of non-downloadable software for managing geolocation and global positioning systems (gps) data; software as a service (SaaS), platform as a service (PaaS), and providing temporary use of non-downloadable software for use in customer relationship management (CRM), marketing automation, sales automation, sales performance management, field services management, mapping and route planning, customer service and support, customizable marketing and advertising, managing online content, deploying customized interactive content, optimization of online websites for third parties for marketing purposes, predictive analytics, big data and business data analysis and visualization, complex event processing, machine learning, artificial intelligence, mining the most relevant information from disparate data sources, providing automated solutions to enable organizations to integrate disparate data and translate and structure that data into actionable insights, creating searchable databases of information and data, security and authentication, monitoring employee efficiency, social media management and publication, data storage, collaboration, e-commerce, and software and application development, programming, and implementation; software as a service (SaaS), platform as a service (PaaS), and providing temporary use of non-downloadable software for integration of computer systems, applications, data and databases; software as a service (SaaS), platform as a service (PaaS), and providing temporary use of non-downloadable software for creation and connectivity to application programming interfaces (APIs), governance and management of web services, APIs and integration applications, development and deployment of integrations; software as a service (SaaS), platform as a service (PaaS), and providing temporary use of non-downloadable software in the fields of business, marketing, promotion, sales, customer service, data analytics, business intelligence, education and training, social media, corporate social responsibility, and philanthropy; providing temporary use of on-line non-downloadable software development tools; provision of online non-downloadable software for developing, customizing, and managing computer systems, mobile and computer software applications, websites, client interfaces, frameworks, and templates; computer software development and technological consulting services; computer software development and technological consulting services in the fields of business, marketing, promotion, customer relationship management, sales, customer service, data analytics, business intelligence, education and training, social media, corporate social responsibility, philanthropy, e-commerce, and software and application development, programming, and implementation; design, development, installation and maintenance of computer software and websites; providing search engines for the internet; server hosting; hosting online learning platforms and learning management systems; providing general information of interest in the fields of software and application development, programming and implementation via a website.
CUSTOMER 360 Salesforce, Inc. 2179637 18 May 2021	Registered: Registered/protected	Telecommunications, communications, audio and video broadcasting, tele... Class 038 Class 038 Communications Services Telecommunications, communications, audio and video broadcasting, telephone communications, collection and transmission of messages and emails; transmission of data and information; electronic transmission of data via the internet, global computer networks, wireless networks, private secure networks, and electronic communication networks; providing access to global computer networks, wireless networks, private secure networks, and electronic communications networks for transmission and receipt of data; providing online forums and portals on the Internet; instant messaging services; leasing and rental of access time to computer databases; providing access to electronic publications on the Internet Class 041 Class 041 Education and Entertainment Services Conducting entertainment, cultural events, and live cultural events, namely, presentation of live dance and musical performances, live show performances and concerts, organizing arts events, planning and conducting parties and award shows for people and organizations, arranging of contests, organizing and hosting social entertainment events, organizing cultural and arts festivals and fairs not for commercial purposes ... Class 042 Computer & Software Services & Scientific Services Server hosting; hosting online learning platforms and learning management systems Class 045 Personal & Legal & Social Services Online social networking services in the fields of business, marketing, promotion, customer relationship management, sales, customer service, data analytics, business intelligence, education and training, social media, corporate social responsibility, philanthropy, e-commerce, and software and application development, programming, and implementation; licensing of computer systems and software; registration of domain names; security consultancy and security services
Customer Frame Customer Frame Pty Ltd 2161524 18 Mar 2021	Registered: Registered/protected	Acquisition of commercial information; Advice relating to business man... Class 035 Class 035 Advertising, Business & Retail Services Acquisition of commercial information; Advice relating to business management; Advisory services for business management; Consultancy relating to business management; Provision of business management information; Advice relating to business organisation; Advisory services relating to business organisation; Consultancy relating to business organisation; Advice relating to marketing management; Advisory services relating to business planning; Business planning consultancy; Consultancy relating to business planning; Strategic business planning; Advisory services relating to customer service; Business advice; Business analysis services; Business data analysis; Business data analysis services; Business development services; Business efficiency studies; Consultancy relating to business efficiency; Business modelling services; Business monitoring services; Business research; Business statistical analysis; Business statistical information services; Business statistical studies; Business surveys; Collecting business information; Collecting business statistics; Collecting information for business; Collection of commercial information; Collection of data; Collection of market research information; Collection of statistics for business; Business assistance; Provision of business assistance; Strategic business consultancy; Provision of information relating to business
Customer Choreography Qudini Limited 2176454 1 Dec 2020	Protected: Registered/protected	Data collection software; computer software platform; application soft... Class 009 Class 009 Computer & Software Products & Electrical & Scientific Products Data collection software; computer software platform; application software for mobile phones; mobile application software; downloadable mobile applications; computer application software for mobile phones; cloud software; desktop application software; software to improve sales; software to improve customer loyalty; software to improve operational efficiency; software to improve customer experience; software to capture and analyse business operations; software that uses artificial intelligence to predict business trends; software to analyse store operations; software to book and manage appointments; software to arrange and manage in-store collections; software to manage resources; software for queue management; software for collection management; software for managing event bookings; software for stock management; software to allocate and manage tasks; software to communicate with staff; software to manage resources, customers and operations; software to manage staff activities and shifts; software to manage store operations; business intelligence software; software to send communications to customers; software to recognise customer loyalty and information; software to capture customer data and build customer profiles; software to know your customers; software to assist sales advisors with selling; software to take payments and checkout for products and services; e-commerce software; software to connect online channels and physical locations; self-service kiosk hardware and software; TV digital signage display hardware and software; computer software for controlling self-service terminals; retail software; scheduling software; inventory software; business software; logistics software; business application software; reservation systems software; computer software for business purposes; customer relation management software; customer experience software; customer experience management software; customer journey management software; store operations software; task management software; appointment scheduling software; queue management software; queue management system; event management software; clienteling software; customer communication software; business communication software; call centre software; customer relationship management software; workforce management software; HR software; resource management software; omni-channel software; omni-channel experience software; artificial intelligence software; predictive analytics software; assisted selling software; point of sale software; payments software; hospitality software; leisure software; public sector software; health service software; workforce business intelligence software; workforce analytics software. Class 035 Class 035 Advertising, Business & Retail Services Appointment scheduling services; appointment reminder services; confirming scheduled appointments for others; clerical services for making appointments; data collection services; data collection for others; data processing for the collection of data for business purposes; collection and systemisation of information into computer databases; collection and systemisation of business data; computer point-of-sale data collection services for retailers; collection of statistics for business; workforce management; staff task management; staff time and activity management; business promotion; promotion services; promotional marketing; promotional advertising services; promotion of businesses; promoting the goods and services of others by sending promotional emails to customers; promoting the goods and services of others by sending promotional SMS to customers; promoting the goods and services of others by sending loyalty rewards to customers; promoting the goods and services of others by sending discount vouchers to customers; computerised stock management; stock management services; electronic stock management services; business consulting services; business management consulting services; business organisation and management consulting services; consulting services relating to marketing; business marketing consulting services; business project management services; business assistance services; business marketing services; business intelligence services; business research services; business information services; business planning services; business administration services; business expertise services; business office services; business advisory services; business appraisal services; business promotion services; business strategy services; business consultancy services; business management consultancy services; business statistical information services; business merchandising display services; business strategic planning services; business marketing consultation services; business management and consulting services; business strategy and planning services; market analysis services; market reporting services; business intelligence services; providing business intelligence services; customer relationship management; resource and workforce management; business research; computerised business research; business research consulting; business research and surveys; business and market research; business research and advisory services; market research and business analyses; conducting business surveys; conducting market research surveys; conducting online business management research surveys; market analysis reports; statistical analysis and reporting; preparation of market analysis reports; statistical analysis and reporting services for business purposes; advertising and marketing services by means of blogging; business analysis services; organisation of business networking events in the field of business management, customer experience, innovation, technology, company strategy, retail industry, hospitality industry, healthcare industry, public sector industry and operations; organisation of events for business networking purposes; arranging and conducting of events for business networking purposes. ... Class 041 Education and Entertainment Services Booking of seats for entertainment events; ticket reservation and booking services for entertainment events; ticket reservation and booking services for recreational and leisure events; entertainment booking services; ticketing and booking services for entertainment, educational and sporting events; business workshops; software training services; arranging of education seminars relating to business management, customer experience, innovation, technology, company strategy, retail industry, hospitality industry, healthcare industry, public sector industry and operations; ticket reservation and booking services for entertainment, educational and sporting events; organisation of educational seminars in the field of business management, customer experience, innovation, technology, company strategy, retail industry, hospitality industry, healthcare industry, public sector industry and operations; arranging and conducting of events for cultural, educational or entertainment purposes; arranging conferences; arranging and conducting conferences; conducting of business conferences; organisation of seminars and conferences; arranging of conferences relating to business; arranging of conferences relating to commerce; training services; commercial training services; computer training services; staff training services; management training services; computer training advisory services; publication of online journals and blogs; publication of online journals and blogs relating to social media; publication of online journals and blogs relating to content publishing; publication of online journals and blogs relating to publishing; publication of online journals and blogs relating to graphics art design; publication of online journals and blogs relating to surveying; publication of online journals and blogs relating to research; organisation of events for cultural, educational or entertainment purposes. Class 042 Computer & Software Services & Scientific Services Software as a service; provision of online non-downloadable software for business management purposes, namely, resource management, customer experience management and operational efficiency; development of computer platforms; personalisation of computer software for businesses; software development services; software consulting services; computer technology consulting services; computer system integration services; integration of computer systems and networks; consultancy in the field of computer system integration; consultancy and information services relating to computer system integration; software engineering; computer software engineering; software engineering services; planning, development and implementation of computer technology platforms; providing temporary use of non-downloadable queuing management software allowing people access to a physical or virtual queue to use an amenity or access leisure or entertainment space; providing temporary use of non-downloadable appointment booking software allowing people to book to use an amenity or access leisure and entertainment facilities.
Customer Connector 2081531 15 Apr 2020	Registered: Registered/protected	Collection of information relating to market research; Collection of m... Class 035 Class 035 Advertising, Business & Retail Services Collection of information relating to market research; Collection of market research information; Conducting of market research; Interpretation of market research data; Market research; Market research data collection services; Market research data retrieval services; Market research for advertising; Market research studies Class 041 Class 041 Education and Entertainment Services Conducting of educational conferences; Conducting of educational courses; Conducting of educational events; Consultancy services relating to education

Removed - Not renewed: Renewal fee not paid

THE ONION MODEL PERSONALITY CUSTOMER VALUE CUSTOMER BENEFIT, ATTRIBUTES CORE VALUE

1169491 · 3 Apr 2007

035

Administration relating to marketing; advice relating to marketing man...

Registered: Registered/protected

core value equation

2175647 · 9 May 2021

041

Business educational services; Business training consultancy services;...

Registered: Registered/protected

VALUE

IPSWICH PROPERTIES PTY LTD

1995199 · 12 Mar 2019

001

003

...

Class 006

Metal Products

Goods of common metals including products made of aluminium foil, including containers of aluminium foil, pan liners made of aluminium foil and aluminium foil paper laminate

Class 016

Paper Goods and Printed Material

Paper, cardboard including baking paper; baby and infant disposable diapers of paper and cellulose and disposable diaper-pants for babies and infants of paper and cellulose; printed matter including magazines and printed publications; stationery; adhesives for stationery or household purposes; office requisites (except furniture); plastic materials for packaging not included in other classes including freezer bags, garbage bags, nappy bags, bin liner bags, kitchen bags and oven bags; plastic food wrap; tissues and toilet tissue; paper napkins; none of the foregoing being in the nature of cricket and football swap and collector cards and stickers, and binders and albums for such goods

Class 017

Rubber Products

Unprocessed and semi-processed rubber, gutta-percha, gum, mica and substitutes for all these materials; plastics and resins in extruded form for use in manufacture; packing, stopping and insulating materials; flexible pipes, tubes and hoses, not of metal

Class 021

Houseware and Glass Products

Household or kitchen utensils and containers; hand operated condiment grinders; combs; sponges and scourers; loofahs; steel wool; cleaning cloths; brushes (except paint brushes) including toothbrushes, hair brushes, cosmetic brushes and nail brushes; soap holders and toothbrush holders; cosmetic bags (fitted); brush-making materials; articles for cleaning purposes; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes

Class 029

Meats and Processed Food Products

Meat, fish, poultry and game; meat extracts; preserved, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and other dairy products; edible oils and fats; preserves, pickles; tomato products and tomato paste; Prepared, tinned and frozen meals and foods made predominantly of meat, vegetables or dairy; soup and preparations for making soups; prepared meals predominantly of meat and vegetables; edible nuts; food products made from nuts; specialty meat bases including Mexican and eastern styles; olives, dips and antipasto

Class 030

Staple Food Products

Coffee, tea, cocoa, sugar, rice, tapioca, sago, coffee substitutes; flour, and preparations made from cereals and other cereal-derived food products to be used as breakfast foods; pasta and pasta products; noodles; rice and rice products; Bakery products in this class including bread, biscuits, cakes, pastries, muffins and confectionery, pies, snack foods made from rice or corn, cereal bars, ices; honey, treacle; yeast, baking-powder; salt, mustard, pepper, vinegar, sauces, condiments and spices in this class, ice; salad dressings; Prepared foods and prepared meals made predominantly of grains; Tinned, preserved, prepared, frozen and dried foods and meals made predominantly of grains; preserved herbs (seasonings); dried herbs (seasoning); pizzas

Class 031

Natural Agricultural Products

Raw and unprocessed horticultural products; seeds; natural plants and flowers; Raw and unprocessed agricultural, horticultural and forestry products and grains; live animals; fresh fruits and vegetables; foodstuffs for animals including cat, dog and bird food; malt; fresh herbs

Class 032

Light Beverage Products

Mineral and aerated waters and other non-alcoholic drinks; fruit drinks and fruit juices; cordials; syrups and other preparations for making beverages

Class 035

Advertising, Business & Retail Services

Retailing and wholesaling services including retailing and wholesaling services in the nature of supermarkets, grocery and variety stores, liquor outlets and electronic stores; advertising including advertising provided by supermarkets, grocery and variety stores including on-line advertising services; wholesaling and retailing of products, including the wholesaling and retailing of household products, electrical products, fresh food, tinned and frozen products, snack food, paper hand products, household cleaning products, clothing products, fuel and lubrication products, bakery products, grocery and supermarket products including online wholesaling and retailing of the aforesaid products; retailing services provided by a global computer network, telephone and in store; publicity and window display services, online promotions; consumer market information services including on-line information services such as product reviews and product information and bulletins

Chemicals for use in industry, science and photography, as well as in ...

Registered: Registered/protected

VALUE EVERYDAY VALUE

Brave Logistics Pty Ltd

1969723 · 20 Nov 2018

030

Coffee; flour; bread; candy; rice products; breakfast cereals; dried p...

Registered: Registered/protected

KNOW TRACK ALIGN CUSTOMER BEHAVIOUR CUSTOMER INSIGHT CUSTOMER-LED VISION CUSTOMER JOURNEY CUSTOMER EXPERIENCE CUSTOMER CULTURE CUSTOMER PROFILES CUSTOMER ADVOCACY CUSTOMER PROPOSITION

Customer Frame Pty Ltd

2161525 · 18 Mar 2021

035

Acquisition of commercial information; Advice relating to business man...

Protected: Registered/protected

CUSTOMER 360

Salesforce, Inc.

2275639 · 24 Feb 2022

042

Class 042

Computer & Software Services & Scientific Services

Software as a service (SaaS), platform as a service (PaaS), and providing temporary use of non-downloadable software; software as a service (SaaS), platform as a service (PaaS), and providing temporary use of non-downloadable software for managing, storing, analyzing, securing, testing, and authenticating data, business data, customer data, data analytics, databases, customer interactions and information, notifications; software as a service (SaaS), platform as a service (PaaS), and providing temporary use of non-downloadable software for managing geolocation and global positioning systems (gps) data; software as a service (SaaS), platform as a service (PaaS), and providing temporary use of non-downloadable software for use in customer relationship management (CRM), marketing automation, sales automation, sales performance management, field services management, mapping and route planning, customer service and support, customizable marketing and advertising, managing online content, deploying customized interactive content, optimization of online websites for third parties for marketing purposes, predictive analytics, big data and business data analysis and visualization, complex event processing, machine learning, artificial intelligence, mining the most relevant information from disparate data sources, providing automated solutions to enable organizations to integrate disparate data and translate and structure that data into actionable insights, creating searchable databases of information and data, security and authentication, monitoring employee efficiency, social media management and publication, data storage, collaboration, e-commerce, and software and application development, programming, and implementation; software as a service (SaaS), platform as a service (PaaS), and providing temporary use of non-downloadable software for integration of computer systems, applications, data and databases; software as a service (SaaS), platform as a service (PaaS), and providing temporary use of non-downloadable software for creation and connectivity to application programming interfaces (APIs), governance and management of web services, APIs and integration applications, development and deployment of integrations; software as a service (SaaS), platform as a service (PaaS), and providing temporary use of non-downloadable software in the fields of business, marketing, promotion, sales, customer service, data analytics, business intelligence, education and training, social media, corporate social responsibility, and philanthropy; providing temporary use of on-line non-downloadable software development tools; provision of online non-downloadable software for developing, customizing, and managing computer systems, mobile and computer software applications, websites, client interfaces, frameworks, and templates; computer software development and technological consulting services; computer software development and technological consulting services in the fields of business, marketing, promotion, customer relationship management, sales, customer service, data analytics, business intelligence, education and training, social media, corporate social responsibility, philanthropy, e-commerce, and software and application development, programming, and implementation; design, development, installation and maintenance of computer software and websites; providing search engines for the internet; server hosting; hosting online learning platforms and learning management systems; providing general information of interest in the fields of software and application development, programming and implementation via a website.

Software as a service (SaaS), platform as a service (PaaS), and provid...

Registered: Registered/protected

CUSTOMER 360

Salesforce, Inc.

2179637 · 18 May 2021

038

041

...

Telecommunications, communications, audio and video broadcasting, tele...

Registered: Registered/protected

Customer Frame

Customer Frame Pty Ltd

2161524 · 18 Mar 2021

035

Acquisition of commercial information; Advice relating to business man...

Protected: Registered/protected

Customer Choreography

Qudini Limited

2176454 · 1 Dec 2020

009

Class 009

Computer & Software Products & Electrical & Scientific Products

Data collection software; computer software platform; application software for mobile phones; mobile application software; downloadable mobile applications; computer application software for mobile phones; cloud software; desktop application software; software to improve sales; software to improve customer loyalty; software to improve operational efficiency; software to improve customer experience; software to capture and analyse business operations; software that uses artificial intelligence to predict business trends; software to analyse store operations; software to book and manage appointments; software to arrange and manage in-store collections; software to manage resources; software for queue management; software for collection management; software for managing event bookings; software for stock management; software to allocate and manage tasks; software to communicate with staff; software to manage resources, customers and operations; software to manage staff activities and shifts; software to manage store operations; business intelligence software; software to send communications to customers; software to recognise customer loyalty and information; software to capture customer data and build customer profiles; software to know your customers; software to assist sales advisors with selling; software to take payments and checkout for products and services; e-commerce software; software to connect online channels and physical locations; self-service kiosk hardware and software; TV digital signage display hardware and software; computer software for controlling self-service terminals; retail software; scheduling software; inventory software; business software; logistics software; business application software; reservation systems software; computer software for business purposes; customer relation management software; customer experience software; customer experience management software; customer journey management software; store operations software; task management software; appointment scheduling software; queue management software; queue management system; event management software; clienteling software; customer communication software; business communication software; call centre software; customer relationship management software; workforce management software; HR software; resource management software; omni-channel software; omni-channel experience software; artificial intelligence software; predictive analytics software; assisted selling software; point of sale software; payments software; hospitality software; leisure software; public sector software; health service software; workforce business intelligence software; workforce analytics software.

035

Class 035

Advertising, Business & Retail Services

Appointment scheduling services; appointment reminder services; confirming scheduled appointments for others; clerical services for making appointments; data collection services; data collection for others; data processing for the collection of data for business purposes; collection and systemisation of information into computer databases; collection and systemisation of business data; computer point-of-sale data collection services for retailers; collection of statistics for business; workforce management; staff task management; staff time and activity management; business promotion; promotion services; promotional marketing; promotional advertising services; promotion of businesses; promoting the goods and services of others by sending promotional emails to customers; promoting the goods and services of others by sending promotional SMS to customers; promoting the goods and services of others by sending loyalty rewards to customers; promoting the goods and services of others by sending discount vouchers to customers; computerised stock management; stock management services; electronic stock management services; business consulting services; business management consulting services; business organisation and management consulting services; consulting services relating to marketing; business marketing consulting services; business project management services; business assistance services; business marketing services; business intelligence services; business research services; business information services; business planning services; business administration services; business expertise services; business office services; business advisory services; business appraisal services; business promotion services; business strategy services; business consultancy services; business management consultancy services; business statistical information services; business merchandising display services; business strategic planning services; business marketing consultation services; business management and consulting services; business strategy and planning services; market analysis services; market reporting services; business intelligence services; providing business intelligence services; customer relationship management; resource and workforce management; business research; computerised business research; business research consulting; business research and surveys; business and market research; business research and advisory services; market research and business analyses; conducting business surveys; conducting market research surveys; conducting online business management research surveys; market analysis reports; statistical analysis and reporting; preparation of market analysis reports; statistical analysis and reporting services for business purposes; advertising and marketing services by means of blogging; business analysis services; organisation of business networking events in the field of business management, customer experience, innovation, technology, company strategy, retail industry, hospitality industry, healthcare industry, public sector industry and operations; organisation of events for business networking purposes; arranging and conducting of events for business networking purposes.

...

Class 041

Education and Entertainment Services

Booking of seats for entertainment events; ticket reservation and booking services for entertainment events; ticket reservation and booking services for recreational and leisure events; entertainment booking services; ticketing and booking services for entertainment, educational and sporting events; business workshops; software training services; arranging of education seminars relating to business management, customer experience, innovation, technology, company strategy, retail industry, hospitality industry, healthcare industry, public sector industry and operations; ticket reservation and booking services for entertainment, educational and sporting events; organisation of educational seminars in the field of business management, customer experience, innovation, technology, company strategy, retail industry, hospitality industry, healthcare industry, public sector industry and operations; arranging and conducting of events for cultural, educational or entertainment purposes; arranging conferences; arranging and conducting conferences; conducting of business conferences; organisation of seminars and conferences; arranging of conferences relating to business; arranging of conferences relating to commerce; training services; commercial training services; computer training services; staff training services; management training services; computer training advisory services; publication of online journals and blogs; publication of online journals and blogs relating to social media; publication of online journals and blogs relating to content publishing; publication of online journals and blogs relating to publishing; publication of online journals and blogs relating to graphics art design; publication of online journals and blogs relating to surveying; publication of online journals and blogs relating to research; organisation of events for cultural, educational or entertainment purposes.

Class 042

Computer & Software Services & Scientific Services

Software as a service; provision of online non-downloadable software for business management purposes, namely, resource management, customer experience management and operational efficiency; development of computer platforms; personalisation of computer software for businesses; software development services; software consulting services; computer technology consulting services; computer system integration services; integration of computer systems and networks; consultancy in the field of computer system integration; consultancy and information services relating to computer system integration; software engineering; computer software engineering; software engineering services; planning, development and implementation of computer technology platforms; providing temporary use of non-downloadable queuing management software allowing people access to a physical or virtual queue to use an amenity or access leisure or entertainment space; providing temporary use of non-downloadable appointment booking software allowing people to book to use an amenity or access leisure and entertainment facilities.

Data collection software; computer software platform; application soft...

Registered: Registered/protected

Customer Connector

2081531 · 15 Apr 2020

035

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Collection of information relating to market research; Collection of m...

Owners

Aristocrat technologies australia pty ltd (92)

Coles group limited (90)

Endeavour group limited (81)

Mars australia pty ltd (79)

The wiggles pty limited (76)

Twentieth century fox film corporation (54)

Are media pty limited (53)

Kmart australia limited (53)

Nine network australia pty limited (51)

The salvation army (victoria) property trust (51)

L'oreal (50)

Metcash trading limited (50)

Sky chain trading limited (49)

Australian football league (48)

Montbord pty ltd (48)

Lion-beer, spirits & wine pty ltd (47)

Viacom international inc. a delaware corporation (46)

Woolworths group limited (46)

Cranky health pty ltd (45)

George weston foods limited (44)

Rothbury wines pty ltd (44)

Ainsworth game technology limited (41)

Sydney organising committee for the olympic games (41)

The university of melbourne (40)

Australasian conference association limited (38)

Jim beam brands co. (38)

Nintendo co., ltd. (38)

Brisbane exposition and south bank redevelopment authority (37)

Disney enterprises, inc. a delaware corporation (37)

Lion - beer, spirits & wine pty ltd (37)

Australian national gallery (36)

Horticulture world limited (36)

Telstra corporation limited (35)

Ainsworth game technology limited (34)

Lion nathan australia pty limited (34)

Woolworths limited (34)

Australian broadcasting corporation (33)

Internet services australia 1 pty limited (33)

Islestarr holdings limited (33)

Austereo pty ltd (31)

Australian grand prix corporation (31)

Australian news channel pty ltd (31)

Excel team management limited (31)

Commonwealth bank of australia (30)

Crown melbourne limited (29)

Middle-earth enterprises, llc a delaware limited liability company (29)

Mitre 10 design company pty ltd (29)

Surf life saving australia limited (29)

The coca-cola company a delaware corporation (29)

The herald and weekly times pty limited (29)

The text media group pty ltd (28)

Hugh hamilton wines pty ltd (27)

Mantra ip pty ltd (27)

The federal hotels pty limited (27)

I g t (australia) pty ltd (26)

Netflix studios, llc a delaware limited liability company (26)

Buy.Com inc. (25)

Myer stores limited (25)

Pernod ricard winemakers pty ltd (25)

The coffee club pty ltd (25)

The usual pty ltd (25)

Aldi foods pty ltd (24)

Home box office, inc. (24)

Intencity pty ltd (24)

Lucasfilm ltd. (24)

Monster energy company a delaware corporation (24)

Nine network australia pty ltd (24)

Société des produits nestlé s.A. (24)

Southern cross austereo pty ltd (24)

Special broadcasting service corporation (24)

The healthy mummy pty ltd (24)

The herald and weekly times limited (24)

Amazon technologies, inc. (23)

Aristocrat technologies australia pty limited (23)

Character licensing inc (23)

Church & dwight co., inc. (23)

Cricket australia (23)

Deciem beauty group inc. (23)

Queensland newspapers pty ltd (23)

Southcorp brands pty limited (23)

The a2 milk company limited (23)

Aristocrat technologies, inc. (22)

Avc operations pty ltd (22)

Bauer consumer media limited (22)

Constellation brands new zealand limited (22)

Duluxgroup (australia) pty ltd (22)

Flight centre travel group limited (22)

Imagination holdings pty ltd (22)

Kabushiki kaisha square enix (also trading as square enix co., ltd) (22)

Samsung electronics co., ltd. (22)

Aussie finance pty ltd (21)

Bundaberg distilling company pty ltd (21)

Cub pty ltd (21)

Fremantlemedia australia pty limited (21)

Frito-lay trading company gmbh (21)

Hybe co., ltd. (21)

Myer pty ltd (21)

Otr 328 pty ltd (21)

Tourism queensland (21)

Accolade wines australia limited (20)

Ausnet real estate services pty ltd (20)

D'arenberg pty ltd (20)

Godfrey hirst australia pty ltd (20)

Kabushiki kaisha sanrio (sanrio company, ltd) (20)

Middle-earth enterprises, llc (20)

Pepsico inc a north carolina corporation (20)

Societe des produits nestle s.A. (20)

Thelott enterprises pty ltd (20)

Australasian conference association limited (19)

Australian postal corporation (19)

Benefit cosmetics llc (19)

Fremantlemedia australia pty ltd (19)

Fairfax media publications pty limited (19)

Gallant ridge pty. ltd. (19)

Konami australia pty ltd (19)

Seven network (operations) limited (19)

The warehouse limited (19)

Anchor foods pty ltd (18)

Australian vintage limited (18)

Billion group pty ltd (18)

Cub pty ltd (18)

Capital wines pty ltd (18)

Great southern rail pty ltd (18)

Grill'd ip pty ltd (18)

Interested media pty ltd (18)

Konami digital entertainment co., ltd. (18)

Mondelez international amea pte. ltd (18)

Rp data pty ltd (18)

Seoul olympic organizing committee (18)

Suntory holdings limited (18)

The body shop international limited (18)

The british broadcasting corporation (18)

The moorings limited (18)

The shepherd centre (18)

Whitbread plc (18)

Advance magazine publishers inc., a new york corporation (17)

Australian formula one grand prix board (17)

Bush heritage australia (17)

Calabria family wines pty ltd (17)

Dr. seuss enterprises, l.P. (17)

Fremantlemedia limited (17)

Kenvue inc. (17)

Pipers brook vineyard ltd (17)

Royal victorian institute for the blind (17)

The fairies development pty ltd (17)

The muir electrical company pty ltd (17)

Twentieth century fox film corporation a corporation existing under the laws of the state of delaware, united states of america (17)

Warner bros. entertainment inc. (17)

Allied pinnacle pty ltd (16)

Australian radio network pty ltd (16)

Brand developers aust pty ltd (16)

Coles supermarkets australia pty ltd (16)

Effem foods pty ltd (16)

Kabushiki kaisha tezuka production (16)

Light & wonder, inc (16)

Mhcs (16)

National australia bank limited (16)

Professionals global limited (16)

Samuel smith & son pty ltd (16)

Southern cross austereo pty limited (16)

Standard international management, llc (16)

Tcf co. llc (16)

The aussie poo company pty. ltd. (16)

Tempur world, llc (16)

The absolut company aktiebolag (16)

The australian golf club ltd (16)

The text newspaper company pty ltd (16)

Alliance wine australia pty ltd (15)

Ansett transport industries (operations) pty ltd (15)

Australian tourist commission (15)

Bunnings group limited (15)

Cadbury uk limited (15)

Fox children's network, inc. (15)

International business machines corporation (15)

Jimmy's on the mall pty limited (15)

Macdonald & muir limited (15)

Millennium movies pty ltd (15)

Patties foods pty limited (15)

Queensland rail limited (15)

Racing victoria limited (15)

The grifter brewing company pty. limited (15)

Target australia pty ltd (15)

The bend motorsport park pty ltd (15)

The star pty limited (15)

Treasury wine estates vintners limited (15)

Viacom international inc. (15)

Aldi foods pty ltd. (14)

Ames australasia pty ltd (14)

Australian cricket board (14)

Castlemaine perkins pty ltd (14)

Colgate-palmolive company a delaware corporation (14)

Domino's ip holder llc (14)

Gedano pty ltd (14)

Golden casket lottery corporation limited (14)

Kabushiki kaisha square enix (also trading as square enix co., ltd.) (14)

Kaz europe sàrl (14)

Lagardere/awpl pty ltd as trustee for lagardere/awpl trust (14)

Mcm networking pty ltd (14)

Mirvac trademarks pty limited (14)

Monster energy company (14)

Network ten pty limited (14)

Nintendo co., ltd. a japanese corporation (14)

R & w traders pty ltd (14)

Ricksbuilt enterprises pty ltd (14)

Spotlight pty ltd (14)

The cartoon network, inc. (14)

The greetings group ltd (14)

The star entertainment group limited (14)

The sunraysia natural beverage company pty. ltd. (14)

The university of sydney (14)

Unilever ip holdings b.V. (14)

Universal city studios inc a delaware corporation (14)

W & lt sefranek & co. (14)

Asahi group holdings, ltd. (13)

Bluescope steel limited (13)

Cj ventures pty ltd (13)

Cw retail holdings pty ltd (13)

Director of public transport (13)

Diy resolutions pty ltd (13)

Dreamworks animation l.L.C. (13)

Global intertrade pty ltd (13)

Henkel ag & co. kgaa (13)

Kabushiki kaisha bandai namco entertainment (also trading as bandai namco entertainment inc.) (13)

Kirrihill wines pty ltd (13)

Nova entertainment pty ltd (13)

Pacific dunlop limited (13)

Sega corporation (13)

Saputo dairy australia pty ltd (13)

Seeley international pty ltd (13)

Singapore press holdings limited (13)

Sony interactive entertainment europe limited (13)

The university of queensland (13)

Taylors wines pty limited (13)

The economist newspaper limited (13)

The open university (13)

The smith family (13)

The third pole of the earth industrial development corporation ltd. (13)

Unilever global ip limited (13)

Viking river cruises (bermuda) ltd (13)

Westpac banking corp. (13)

Barkbox, inc. (12)

Bean media group pty ltd (12)

Blackmores limited (12)

Breheny bros. breweries pty ltd (12)

Cadbury schweppes pty ltd (12)

Cerebos (australia) limited (12)

Coopers brewery limited (12)

Fowles wine pty ltd (12)

Gee, margaret holdings pty ltd (12)

Great wine company pty ltd (12)

Hodder & stoughton limited (12)

I.G.T. (australia) pty limited (12)

Imagination holdings pty ltd (12)

John fairfax publications pty ltd (12)

Kentucky fried chicken international holdings llc (12)