Product and brand endorsements; providing brand news and information in relation to sports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories, and in relation to sport and fitness services; providing news and information about the promotion, advertising and sale of sports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories; providing news and information about the promotion and advertising of sport and fitness services; product and brand marketing of sports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories, and in relation to sports and fitness services; brand creation, promotion and advertising services in relation to sports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories, and in relation to sport and fitness services; product branding; product and brand launch services in relation to sports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories, and in relation to sport and fitness services; product sampling; promotion and sale of naming and product supply rights in relation to sports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories, and in relation to sport and fitness services; advertising services in relation to sports and fitness equipment, other than clothing, footwear, belts and other apparel accessories, and in relation to sport and fitness services; advertising effectiveness analysis and research; advertising research; arranging and managing subscriptions to newsletters and other publications and to on-line services; arranging the provision by third parties of discounts, complimentary goods and complimentary services; arranging, organising and conducting competitions, contests and tournaments for advertising, business, trade and promotional purposes in relation to sports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories, and in relation to sport and fitness services; audience and market response analysis, monitoring and surveying; audience response analysis; audience response monitoring; audience response surveying; barter services; promotion of web sites; customer loyalty and incentive programs and schemes; customer, business partner, wholesaler and retailer incentive programs in relation to sports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories, and in relation to sport and fitness services; dissemination of advertising material in relation to sports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories, and in relation to sport and fitness services; dissemination of advertising, publicity and business information and advertising material on the Internet in relation to sports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories, and in relation to sport and fitness services; dissemination of advertising, publicity and business information and advertising material via global computer networks in relation to sports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories, and in relation to sport and fitness services; sampling, testing and appraisal services in this class; dissemination of advertising and publicity information and material, including via global computer networks in relation to sports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories, and in relation to sport and fitness services; dissemination of opinion, research and analysis, and opinion information including via global computer networks and the Internet; dissemination of opinion material including via global computer networks and the Internet; event management services; facilitating retailing, wholesaling, advertising, promotion, marketing and trading services (including the foregoing provided on-line and through publications, electronic publications, catalogues, newsletters, direct mail and mail order or otherwise) in relation to sports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories, and in relation to sport and fitness services; organisation of business and marketing focus panels and groups; retailing services being home shopping services in relation to sports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories, and in relation to sport and fitness services; incentive promotion programs; interactive advertising, promotion and marketing ofsports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories, and of sport and fitness services, including via interactive digital television, datacasting and global computer networks; interactive wholesaling and retailing of sports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories including via interactive digital television, datacasting and global computer networks; organisation of market opinion panels and groups; market research; market surveying services being the sampling, testing and appraisal of goods and services, including consumer goods and services; market surveying services including sampling, testing and appraisal services; marketing research in relation to sports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories, and in relation to sport and fitness services; marketing services in relation to sports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories, and in relation to sport and fitness services; marketing studies; operation and administration of loyalty marketing and other sales and promotional incentive and loyalty schemes in relation to sports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories, and in relation to sport and fitness services; opinion research, polling and analysis; organisation of exhibitions, trade fairs and trade shows for commercial or advertising purposes, including fashion shows and lifestyle; preparation of publicity documents and materials in relation to sports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories, and in relation to sport and fitness services; product and service promotion in relation to sports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories, and in relation to sport and fitness services; organisation and management of loyalty and promotional programs offering discounts, vouchers or freesports and fitness equipment (other than clothing, footwear, headgear, belts and other apparel accessories), and sport and fitness services; promotional and advertising services in this class being sales promotion services in relation to sports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories, and in relation to sport and fitness services; promotional studies; public relations; publicity services in relation to sports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories, and in relation to sport and fitness services; ratings analysis and surveys; rental of advertising space (including on-line advertising space) in relation to sports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories, and in relation to sport and fitness services; retailing, wholesaling and trading services (including the foregoing provided on-line and through publications, electronic publications, catalogues, newsletters, direct mail and mail order or otherwise) in relation to sports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories; advertising, promotion and marketing (including the foregoing provided on-line and through publications, electronic publications, catalogues, newsletters, direct mail and mail order or otherwise) in relation to sport and fitness services; sales incentive schemes in relation to sports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories, and in relation to sports and fitness services; sales promotion including through frequent buyer incentive programs and customer loyalty programs in relation to sports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories, and in relation to sports and fitness services; sampling, testing and appraisal services in this class; retailing services to assist people in the selection of sports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories; advertising and marketing of sport and fitness services; organisation and administration services in relation to the supply of benefits in connection with loyalty and incentive programs and schemes in relation to sports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories, and in relation to sport and fitness services; organisation and administration services in relation to the supply of benefits to customers, business partners, wholesalers and retailers in relation to sports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories, and in relation to sport and fitness services; organisation and administration services in relation to the supply of benefits in connection with loyalty and incentive programs and schemes in relation to sports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories, and in relation to sport and fitness services; the foregoing services provided via publications and via all forms of electronic transmission, including broadcast, narrowcast, multi-point, point-to point, free-to-air, pay and subscription television, satellite, datacasting and digital means; production of television, radio, print and internet advertisements and commercials in relation to sports and fitness equipment, other than clothing, footwear, headgear, belts and other apparel accessories, and in relation to sport and fitness services; consultancy, assistance, advisory, research and information services (including online, interactive, digital and datacasting services) in relation to the foregoing

Facilities and services for accessing and transmitting extracts from a database and other information stored electronically and for exchange of data in electronic form for use for marketing and business analysis; web portal services provided by a computer network for automated data aggregation, analysis and reporting, assisting in marketing management and business management, including services enabling users to source, aggregate, analyse, cleanse, enhance, enrich, extract and report data; chat room and electronic bulletin board services; electronic messaging services; providing access to computer databases in relation to a social network; providing access to computer databases allowing users to interact via websites; providing on-line chat rooms, bulletin boards and community forums for the transmission of messages among computer users; web-casting services; providing multiple user access to proprietary collections of information and content by means of global computer information networks; electronic file transfer; electronic mail and message services; internet portal services; internet services provider services; providing access time to web sites; news agencies; providing access to computer networks and online computer databases; providing user access to search engines; information, support, assistance, consultancy and advisory services in relation to the foregoing; all of the foregoing services provided on-line, on the internet, via computer, via telephony, via mobile networks and in person or by any other means including via all forms of electronic transmission, including broadcast and digital means

Arranging, organising, hosting, presenting and conducting competitions, shows, awards, award presentations, award ceremonies, honours presentations, honours ceremonies, live shows, cabarets, concerts, festivals, conventions, games, performances, pageants, quizzes, rodeos, talent quests, exhibitions, recreational activities, stage shows, parties, discotheques, public forums, balls, dances, ceremonies, fetes and galas; arranging, organising and conducting competitions, contests and tournaments in this class; arranging, organising and conducting competitions, contests and tournaments for entertainment, culinary, artistic, musical, dancing and publishing purposes; competitions provided by telephone, SMS, MMS and other communications technologies; information services (including on-line, interactive, digital and datacasting information services) in the fields of shows, competitions, ceremonies, conventions, awards, dinners, political news, news programming and current affairs; entertainment services, other than by television or radio; interactive games services; publication of information in the fields of shows, competitions, ceremonies, conventions, awards, entertainment, political news, news programming and current affairs by means of electronic communications networks including global computer networks; advisory services in relation to shows, competitions, ceremonies, conventions, awards, entertainment, political news, news programming and current affairs; competitions and contests provided by telephone, SMS, MMS and other communications technologies; conducting of phone-in competitions and contests; conducting of competitions and contests by SMS, MMS and other communications technologies; information, support, assistance, consultancy and advisory services in relation to the foregoing; the foregoing services provided on-line, on the internet, via computer, via telephony and in person or by means of publications or all forms of hardcopy publishing and digital means, other than by way of television or radio