On-line publication of electronic books and journals; electronic desktop publishing; providing on-line electronic publications, not downloadable; layout services, other than for advertising purposes; providing online music, not downloadable; providing online videos, not downloadable; providing films, not downloadable, via video-on-demand services; providing television programmes, not downloadable, via video-on-demand services; rental of e-book readers

Technological research; research and development of new products for others; industrial design; packaging design; computer programming; computer software design; updating of computer software; consultancy in the design and development of computer hardware; maintenance of computer software; installation of computer software; data conversion of computer programs and data [not physical conversion]; electronic data storage; cloud computing; data encryption services; software as a service [SaaS].