Downloadable computer application software for mobile phones and tablet computers for use in capturing and enhancing images and video; downloadable computer application software for mobile phones and tablet computers for use in facial recognition and mapping on smart phones and tablet computers; downloadable computer application software for mobile phones and tablet computers for use in collaborative creation of avatars and graphical depictions of people, namely downloading, editing, creating, sharing and sending avatars and graphical depictions of people; downloadable computer application software for mobile phones and tablet computers for use in creating, editing, and sharing avatars and graphical depictions of people from front-facing camera images.

Mobile media and entertainment services, namely, creation and production of multimedia entertainment content incorporating animated and non-animated avatars, graphic icons, symbols, images representing individuals, fanciful designs, comics, comic series, phrases, and graphical depictions of people, places and things.