Advertising; business management; public relations services; business administration; office functions; radio advertising; rental of sales stands; retail services, including online, in relation to name tags, keys, key blanks, identification plates of metal, locks (except electric), figures of metal, statues and statuettes, tin cans of metal, recorded and unrecorded audio, video and data carriers of all kinds, in particular audio and video tapes, audio and video cassettes, CDs, records, DAT tapes, video tapes, audio-video disks and DVDs, floppy disks, CD-ROMs, sound recorders, sound or image recordings and publications, mini discs, laser discs, audio cassettes, magnetic tapes, video recordings recorded on digital data carriers, motion pictures and motion pictures for television broadcasting, video games for use with televisions, computer software and firmware, multimedia products for computers, interactive games, game software for video and computer games, video game cartridges and cassettes, game equipment for playing a computer game, computer software for gaming machines and slot machine games, software for video games, computer software provided in electronic form online or via the internet, magnetic and optical program data carriers, digital recordings of images, music, sound recordings and other artistic performances provided via the internet, mouse pads for computers, glasses, glasses cases, sunglasses, key rings and key chains made wholly or principally of common metal; retail services, including online, of paper, cardboard, printed matter, printed publications, magazines [periodicals], periodicals, books, advertising brochures, programs and booklets, concert posters, posters, banners, flyers, handouts and leaflets, entry forms, photographs, stickers, greeting cards and postcards, notebooks, calendars, planners and diaries, beer mats and coasters, all of the aforesaid goods made from paper materials or cardboard; retail services, including online, of removable tattoos, stationery, folders, plastic packaging material, leather and imitations of leather, hides, trunks and traveling bags, umbrellas, parasols, walking sticks, clothing, footwear, headgear, T-shirts, sweatshirts, sweatpants, sweaters, suits, jerseys, vests, headscarves, shirts, hats, caps, baseball caps, gloves, stockings, slippers, dressing gowns, underwear, capes, jeans, pajamas, children's clothing, pullovers, jogging suits, bomber jackets, waterproof clothing, windbreakers, overcoats, jackets, socks, rugby shirts, fleece tops [clothing], belts, polo shirts, dresses, hosiery, swimwear, shorts, blouses, sweaters, cardigans, coats, pants, mini skirts, aprons, stoles, overalls, dance wear, leotards, leggings, shoes, boots, training shoes, sandals, bandanas, scarves, ties, bow ties, wall hangings from paper or cardboard, fruit beverages, fruit juices, syrups for making beverages, preparations for making beverages, beers, mineral waters and other non-alcoholic beverages; services of an agency of performing artists, namely, talent agency services including booking of disc jockeys [business management of performing artists]; arranging and concluding commercial transactions for others, arranging contracts for the purchase and sale of goods and provision or acceptance of services, including all of the aforesaid services in connection with communications networks; marketing services for cultural, artistic, leisure, social and sporting activities and events of all kinds; retail services, including online, in relation to tickets; database management services, namely collecting, processing, archiving, analyzing and updating of business data; professional business consultancy for franchising concepts; commercial information and advice for consumers in the choice of products and services; computerized file management; administrative data processing; telemarketing services; event marketing; commercial administration of the licensing of the goods and services of others; sponsorship search consultancy services; arranging and conducting of promotional and marketing events; arranging and conducting of advertising events; sales promotion for others; promoting the goods and services of others through advertisements on internet websites; rental of advertising space on the internet; arranging of trade and business contacts, also via the internet; auctioneering services provided on the internet; management of data in computer databases in connection with sponsorship brokering; systematic ordering and collation of data in computer databases; updating of data in computer databases; commercial intermediary services; arranging business contacts, in particular of individuals, groups of people, organizations, in particular at events, by an individual, an organization or a commercially oriented company in the form of money, goods and services for commercial or marketing purposes; management of customer loyalty programs; providing information relating to commercial intermediation between sponsors and organizers; corporate communications services; professional business and organizational consultancy in relation to communication strategy in connection with digital media; planning and development of marketing concepts relating to sports and entertainment events; operation of ticket sales points for travel tickets; ticket agency services relating to trade fairs; reservation of tickets for trade fairs; none of the aforesaid being for or in relation to cinemas, films, movies, or ticket sales for cinemas, films or movies, but not excluding the aforesaid services in relation to virtual events such as streaming, video on demand, and other online or non-live events that are held outside cinemas.

Passenger transport; shuttle service; arranging of transportation for travel tours; arranging trips to events and leisure activities; booking and/or issuing of travel tickets as well as reservation services for travel and public and private transport (bus, train, plane, ferry); none of the aforesaid being for or in relation to cinemas, films, movies.

Accommodation and catering services; catering and accommodation services for guests in the context of sports and entertainment events; providing food and drink [catering services] in sports events, concerts, conventions and exhibitions; accommodation and catering services for guests as part of sports and entertainment events; rental of tents and providing temporary accommodation at tent sites; reservation services for hotels, guest rooms and apartments for temporary accommodation; ticket agency services relating to dining events; reservation of tickets for dining events; none of the aforesaid being for or in relation to cinemas, films, movies, or ticket sales for cinemas, films or movies.

Licensing, sub-licensing of computer-supported accounting systems; exploitation of industrial property rights and copyrights through licensing for merchandising purposes; none of the aforesaid being for or in relation to cinemas, films, movies, or ticket sales for cinemas, films or movies.