Arranging of exhibitions for cultural purposes; cultural activities; cultural information; entertainment, cultural or sporting event booking or reservation services provided in relation to a customer loyalty or frequent buyer scheme; entertainment, cultural or sporting event booking or reservation services provided in relation to a frequent flyer scheme; event management services (organization of educational, entertainment, sporting or cultural events); management of cultural events; organisation of exhibitions for cultural or educational purposes; organising events for cultural purposes; providing information, including online, about education, training, entertainment, sporting and cultural activities; provision of entertainment, sporting or cultural services from customer loyalty and frequent buyer schemes; provision of entertainment, sporting or cultural services from frequent flyer schemes