C.L.E.V.E.R OUTCOMES CONGRUENT LEVERAGED EXACT VISIONARY ENERGISED REVIEWABLE (MEASURABLE) STATE AS AN ACTION WHAT IS THE END RESULT TO BE ACHIEVED? SHINED & POLISHED CLEVER OUTCOME IS THE OUTCOME WELL FORMED LIST POTENTIAL COSTS ENERGISE THE OUTCOME MAP - MASSIVE ACTION PLAN PRIORITY DONE NOTES LIST POTENTIAL BENEFITS WHOSE OUTCOME IS IT? HOW WILL I CELEBRATE THE ACHIEVEMENT? WHAT IS THE TIMEFRAME? HOW WILL I MEASURE THE OUTCOME WHO WILL YOU BECOME AS A RESULT