Publication services, mail order services for books and other printed matter, book club services, services in connection with the selection and purchasing of books and other publications and printed matter, cassettes, badges, posters and other promotional items, including the provision of bibliographies and catalogues, all being in the nature of services offered by a book club to its members, services rendered by associations to their members, delivery of and subscriptions for magazines, newspapers and printed matter including books and educational servicesbeing services included in class no. 42