Establishment and management of registration system for transfers and ownership of Jersey cattle; business information and other business services in this class; business administration services including market organisation services; services in this class being the establishment and conduct of markets for the sale of Jersey cattle and associated retail products; herd book maintenance being herd book maintenance for, and promotion of, a breed of cattle; association services, being lobbying services, related to a cattle society including services rendered by the association to its own members, services promoting the interests of members, and representation of the interests of the members to government, industry and all other interested bodies; encouragement of excellence in breeding of Jersey cattle being administrative services involved in selecting and administrating judges of Jersey cattle and arranging the award of prizes at any show for Jersey cattle; maintaining data bases of information relating to breeding Jersey cattle; advertising and promotional services to foster and encourage herd recording, progeny testing, classification and genetic recovery of Jersey cattle

Education of members of the association and the general public in all matters relating to Jersey cattle; education and training services including conducting aand arranging seminars, conferences and workshops all relating to the breeding of Jersey cattle, training in herd improvement services and the provision of material on topics related to Jersey cattle; organisation of shows and exhibitions including cultural, competitive or education exhibitions and event management, all relating to Jersey cattle