Advertising and dissemination of advertising material, including mail order advertising, television and other electronic media advertising; retailing of yarns, threads, fabrics, craft items, craft books, curtains and parts of and accessories therefor, soft furnishings and accessories therefor, manchester, haberdashery, including mail order retailing, television and other electronic media retailing thereof; advice and consultancy services (not of business) rendered in relation to or in the course of the aforesaid retail sales