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SO MY WWW.SO-MY.COM.AU*

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Details	Status	Class/Description
MY FIRST VEGEMITE CONCENTRATED YEAST EXTRACT KRAFT MONDELEZ AUSTRALIA (FOODS) LTD 1409205 16 Feb 2011	Cancelled: Owner request	Food for babies; plasters, materials for dressings; infants' and inval... Class 005 Class 005 Pharmaceutical Products Food for babies; plasters, materials for dressings; infants' and invalids' foods being goods included in this class; yeast and plant extracts for pharmaceutical purposes; foodstuffs and fortifying foodstuffs containing added vitamins and minerals; non-prescription dietary and food supplements for human consumption consisting principally of vitamins Class 029 Class 029 Meats and Processed Food Products Meat, fish, poultry and game; meat extracts; preserved, dried and cooked vegetables; jellies, jams; eggs, milk and other dairy products; edible oils and fats; preserves, pickles, being goods included in this class; vegetable extracts for use as food or as ingredients in food; vegetable extracts for cooking; spreads and low fat spreads; food supplements for human consumption (other than medicated, or predominantly of vitamins, minerals or trace elements); vitamin enriched foods and foodstuffs; ingredients for making soups or sauces; fillings for sandwiches; preparations for sandwiches; potato chips and crisps; meat gravies ... Class 030 Staple Food Products Coffee, tea, cocoa, sugar, rice, tapioca, sago, coffee substitutes; flour, and preparations made from cereals; bread, biscuits, cakes, pastry and confectionery, ices; honey, treacle; yeast, baking-powder; salt, mustard; pepper, vinegar, sauces, spices; ice, being goods included in this class; yeast extracts and concentrated yeast extracts; yeast extract spreads and concentrated yeast extract spreads; spreads and snack foods in this class; food supplements for human consumption (other than medicated, or predominantly of vitamins, minerals or trace elements); vitamin enriched foods and foodstuffs; sandwiches and sandwich spreads; food preparations for use as sandwich spreads; food spreads for sandwiches; spreads and foodstuffs in the nature of spreads; biscuits; cakes and cookies; breakfast cereals; bars and snack foods made from cereals; chewing gum
LOVE MY SMILE TEETH WHITENING FOR EVERYONE 1405835 27 Jan 2011	Removed - Not renewed: Renewal fee not paid	Non dental teeth whitening services Class 044 Class 044 Medical, Beauty & Agricultural Services Non dental teeth whitening services
MY FREEDOM INVESTMENTS THINK INSIDE THE SQUARE My Freedom Investments Pty Ltd 1401458 22 Dec 2010	Removed - Not renewed: Renewal fee not paid	Acquisition for financial investment; administration of financial affa... Class 036 Class 036 Insurance & Financial Services Acquisition for financial investment; administration of financial affairs; advisory services relating to (financial) risk management; advisory services relating to financial investment; advisory services relating to financial matters; advisory services relating to financial planning; agencies for the exchange of financial operations; brokerage services relating to financial instruments; conducting of financial transactions; consultation services relating to financial matters; consultations (financial); economic financial research services; emergency financial services; estimates for financial purposes; factoring of financial undertakings; financial advice; financial advisory services; financial advisory services for companies; financial advisory services for individuals; financial advisory services relating to retirement plans; financial advocacy services; financial analysis; financial appraisals; financial assessments; financial asset management; financial assistance; financial banking; financial brokerage; financial business appraisals; financial consultancy; financial consultation services; financial economic advisory services; financial economic analysis; financial evaluation (insurance, banking, real estate); financial evaluations; financial exchange services; financial fund management; financial information; financial information services; financial investment; financial investment advisory services; financial investment fund services; financial investment management services; financial investment research services; financial loss management; financial management; financial management advisory services; financial market information services; financial modelling services; financial planning; financial portfolio management; financial research; financial risk management; financial savings services; financial securities; financial services; financial sponsorship; management of financial assets; monitoring of financial portfolios; organisation of financial collections; organising financial collections; personal financial banking services; personal financial planning advisory services; personal financial planning services; preparation and analysis of financial reports; preparation of financial analyses; preparation of financial analysis; preparation of financial balance sheets; preparation of financial reports; preparation of financial reports; providing information, including online, about insurance, financial and monetary affairs and real estate affairs; provision of financial information; provision of financial securities; provision of information relating to financial services; risk management (financial); risk management consultancy (financial)
MY OWN P.A LIFE JUST GOT EASIER 1397209 30 Nov 2010	Lapsed: Not accepted	Business secretarial services; company office secretarial services; se... Class 035 Class 035 Advertising, Business & Retail Services Business secretarial services; company office secretarial services; secretarial services; business assistance; compilation of commercial information; compilation of mailing lists; computer data processing; computerised data processing; consultancy relating to business efficiency; data compilation for others; document preparation; office administration services (for others); provision of business assistance; typing services; typing agency services
MY WESTMEAD WE'RE WITH YOU, FOR LIFE Westmead Medical Research Foundation 1388827 13 Oct 2010	Removed - Not renewed: Renewal fee not paid	Printed matter and publications; newsletters; paper and paper products... Class 016 Class 016 Paper Goods and Printed Material Printed matter and publications; newsletters; paper and paper products; cardboard and cardboard products; photographs; stationery including pens, rulers and stickers; greeting cards; donation cards; planners; posters and decalcomanias Class 025 Class 025 Clothing Products Clothing including T-shirts, jackets, coats, pants, shorts; footwear and headgear ... Class 035 Advertising, Business & Retail Services Promoting health, medicine, medical research and clinical care fund raising; the provision of e-commerce relating to charity fundraising Class 036 Insurance & Financial Services Charitable fundraising services and activities, including charitable fundraising for research into and for the treatment or prevention of diseases and illnesses; arranging and conducting health, medicine, medical research and clinical care fund raising; sponsorship services, including charitable sponsorship services and sponsorship of medicine, medical research, health, fitness, sport and clinical care; fund distribution services; providing information in any format, including on-line about any of the foregoing Class 041 Education and Entertainment Services Arranging and conducting of conferences, congresses, seminars, lectures, meetings and symposiums; educational information and services relating to health, medicine, medical research, fitness, sport and clinical care; exhibitions and expos; instruction services relating to health, medicine, medical research, fitness, sport and clinical care; entertainment services relating to health, medicine, medical research and clinical care including organisation of competitions, awards, dinners and sporting events; entertainment services in connection with public dancing; entertainment services for shows and events provided during the course of fundraising; provision of entertainment information
MY STUDENT GUIDE INFORMATION AT YOUR FINGERTIPS! 1330721 11 Nov 2009	Lapsed: Not accepted	Student workbooks; advertisement boards of card; advertisement boards ... Class 016 Class 016 Paper Goods and Printed Material Student workbooks; advertisement boards of card; advertisement boards of cardboard; advertisement boards of paper; advertisement boards of paper or cardboard; advertisement display boards of cardboard (non-luminous); advertisement display boards of paper (non-luminous); advertisements (printed matter); printed advertisements Class 035 Class 035 Advertising, Business & Retail Services Compilation of advertisements for use as web pages on the Internet; placing advertisements (for others) ... Class 041 Education and Entertainment Services International student exchange programmes; advisory services relating to education; arranging of exhibitions for educational purposes; business educational services; career advisory services (education or training advice); career counselling (education or training advice); career counselling (training and education advice); career information and advisory services (educational and training advice); conducting of educational conferences; conducting of exhibitions for educational purposes; consultancy services relating to education; education advisory services; education information; education services; educational advisory services; educational consultancy services; educational services; event management services (organization of educational, entertainment, sporting or cultural events); information relating to education; information services relating to education; legal education services; management of education services; management of educational events; providing facilities for educational purposes; providing information, including online, about education, training, entertainment, sporting and cultural activities; provision of educational information; provision of facilities for education; provision of information relating to education; publication of educational materials; publication of educational texts; vocational guidance (education or training advice)
MY PROPERTY PARTNER CREATING PROPERTY DREAMS TOGETHER 1300694 29 May 2009	Lapsed: Registration fee not paid on time	Advisory services relating to real estate ownership; commercial proper... Class 036 Class 036 Insurance & Financial Services Advisory services relating to real estate ownership; commercial property investment services; consultation services relating to real estate; providing information, including online, about insurance, financial and monetary affairs and real estate affairs; provision of information in relation to real estate; provision of information relating to property (real estate); provision of information relating to real estate; real estate advisory services; real estate consultancy; real estate investment
go protect life, goprotectlife, my go protect TOWER Risk & Investment Management Limited 1290888 23 Mar 2009	Lapsed: Not accepted	Administration of insurance business; administration of insurance clai... Class 036 Class 036 Insurance & Financial Services Administration of insurance business; administration of insurance claims; advice relating to insurance; advisory services relating to life insurance; arranging of insurance; brokerage of insurance; insurance; insurance administration; insurance advice; insurance advisory services; insurance brokerage; insurance services; life insurance; life insurance underwriting; personal insurance services
MY PERFECT ROUND THE ULTIMATE GOLF EXPERIENCE My Perfect Round Pty Ltd 1288615 10 Mar 2009	Removed - Not renewed: Renewal fee not paid	Golf tournaments; organising of golf tournaments Class 041 Class 041 Education and Entertainment Services Golf tournaments; organising of golf tournaments
MY OFFICIAL STORY STRAIGHT FROM THE SOURCE Jerome Bloch 1324544 18 Feb 2009	Ceased - Not renewed: Renewal fee not paid	Advertising; business management; business administration; office func... Class 035 Class 035 Advertising, Business & Retail Services Advertising; business management; business administration; office functions

Cancelled: Owner request

MY FIRST VEGEMITE CONCENTRATED YEAST EXTRACT KRAFT

MONDELEZ AUSTRALIA (FOODS) LTD

1409205 · 16 Feb 2011

005

029

...

Food for babies; plasters, materials for dressings; infants' and inval...

Removed - Not renewed: Renewal fee not paid

LOVE MY SMILE TEETH WHITENING FOR EVERYONE

1405835 · 27 Jan 2011

044

Non dental teeth whitening services

Removed - Not renewed: Renewal fee not paid

MY FREEDOM INVESTMENTS THINK INSIDE THE SQUARE

My Freedom Investments Pty Ltd

1401458 · 22 Dec 2010

036

Class 036

Insurance & Financial Services

Acquisition for financial investment; administration of financial affairs; advisory services relating to (financial) risk management; advisory services relating to financial investment; advisory services relating to financial matters; advisory services relating to financial planning; agencies for the exchange of financial operations; brokerage services relating to financial instruments; conducting of financial transactions; consultation services relating to financial matters; consultations (financial); economic financial research services; emergency financial services; estimates for financial purposes; factoring of financial undertakings; financial advice; financial advisory services; financial advisory services for companies; financial advisory services for individuals; financial advisory services relating to retirement plans; financial advocacy services; financial analysis; financial appraisals; financial assessments; financial asset management; financial assistance; financial banking; financial brokerage; financial business appraisals; financial consultancy; financial consultation services; financial economic advisory services; financial economic analysis; financial evaluation (insurance, banking, real estate); financial evaluations; financial exchange services; financial fund management; financial information; financial information services; financial investment; financial investment advisory services; financial investment fund services; financial investment management services; financial investment research services; financial loss management; financial management; financial management advisory services; financial market information services; financial modelling services; financial planning; financial portfolio management; financial research; financial risk management; financial savings services; financial securities; financial services; financial sponsorship; management of financial assets; monitoring of financial portfolios; organisation of financial collections; organising financial collections; personal financial banking services; personal financial planning advisory services; personal financial planning services; preparation and analysis of financial reports; preparation of financial analyses; preparation of financial analysis; preparation of financial balance sheets; preparation of financial reports; preparation of financial reports; providing information, including online, about insurance, financial and monetary affairs and real estate affairs; provision of financial information; provision of financial securities; provision of information relating to financial services; risk management (financial); risk management consultancy (financial)

Acquisition for financial investment; administration of financial affa...

Lapsed: Not accepted

MY OWN P.A LIFE JUST GOT EASIER

1397209 · 30 Nov 2010

035

Business secretarial services; company office secretarial services; se...

Removed - Not renewed: Renewal fee not paid

MY WESTMEAD WE'RE WITH YOU, FOR LIFE

Westmead Medical Research Foundation

1388827 · 13 Oct 2010

016

025

...

Printed matter and publications; newsletters; paper and paper products...

Lapsed: Not accepted

MY STUDENT GUIDE INFORMATION AT YOUR FINGERTIPS!

1330721 · 11 Nov 2009

016

035

...

Student workbooks; advertisement boards of card; advertisement boards ...

Lapsed: Registration fee not paid on time

MY PROPERTY PARTNER CREATING PROPERTY DREAMS TOGETHER

1300694 · 29 May 2009

036

Advisory services relating to real estate ownership; commercial proper...

Lapsed: Not accepted

go protect life, goprotectlife, my go protect

TOWER Risk & Investment Management Limited

1290888 · 23 Mar 2009

036

Administration of insurance business; administration of insurance clai...

Removed - Not renewed: Renewal fee not paid

MY PERFECT ROUND THE ULTIMATE GOLF EXPERIENCE

My Perfect Round Pty Ltd

1288615 · 10 Mar 2009

041

Golf tournaments; organising of golf tournaments

Ceased - Not renewed: Renewal fee not paid

MY OFFICIAL STORY STRAIGHT FROM THE SOURCE

Jerome Bloch

1324544 · 18 Feb 2009

035

Advertising; business management; business administration; office func...

Owners

Mars australia pty ltd (31)

Corprewards pty ltd (22)

My brilliance pty ltd (17)

Australasian conference association limited (16)

Cw retail holdings pty ltd (16)

Telstra corporation limited (16)

Aldi foods pty ltd (15)

Moose creative management pty ltd (14)

My coast enterprises pty ltd (13)

Australasian conference association limited (12)

Debonair trading internacional lda a portuguese company (12)

My local broker pty ltd as trustee for my local broker unit trust (12)

Corprewards pty ltd (11)

Debonair trading internacional lda (10)

Maxgaming holdings pty ltd (10)

Sanrio co ltd (10)

The hospitals contribution fund of australia limited (10)

Jim beam brands co. (9)

Turfbreed pty ltd (9)

Ur1 international pty ltd (9)

Apple inc. (8)

Bold limited (8)

Hanes innerwear australia pty ltd (8)

Me, llc a california limited liability company (8)

My money house pty ltd as trustee for my money house unit trust (8)

So nominees pty limited as trustee for soul origin ip unit trust (8)

Spotlight pty ltd (8)

Tfg ip holdings pty ltd (8)

Urbanghetto pty ltd (8)

World mediçine i̇laçlari li̇mi̇ted şi̇rketi̇ (8)

Australian digital health agency (7)

Byron bay chocolate company pty ltd (7)

Bizconnex pty ltd (7)

Greenshed pty limited (7)

Haribo holding gmbh & co. kg (7)

Matchlow pty ltd (7)

My workforce pty ltd (7)

Qk technologies pty ltd (7)

Qi health clinic pty ltd (7)

Secos group limited (7)

Superloop limited (7)

Western digital technologies, inc. (7)

7 chefs pty ltd (6)

Agl energy limited (6)

Alice foundation ltd (6)

Avon products, inc. (6)

Bsd group investments pty. ltd. (6)

Brookes engraving pty ltd (6)

George weston foods limited (6)

Guangzhou popicorns technology co., ltd. (6)

Harvey norman retailing pty ltd (6)

Icon mobile entertainment pty ltd (6)

Jbx pty ltd (6)

L'oreal (6)

Light my bricks pty ltd (6)

Morrison entertainment group inc. (6)

Open developments pty ltd (6)

Personal trainer connect pty ltd (6)

Showcase investment holdings pty ltd atf showcase investment bribie trust (6)

Southern cross austereo pty ltd (6)

Sportspower limited (6)

Austereo mcm entertainment australasia pty ltd (5)

Australian organic life pty ltd (5)

Bticino s.P.A. (5)

Bega cheese limited (5)

Brand protection pty ltd (5)

Chemist group pty ltd (5)

Cabin creek, llc (5)

Coles group limited (5)

Compass maintenance pty ltd (5)

Domino's ip holder llc (5)

Ennismore hotel management uk limited (5)

Fremantlemedia australia pty ltd (5)

Flight centre travel group limited (5)

Glaxosmithkline consumer healthcare (uk) ip limited (5)

Global retail brands australia pty ltd (5)

Horizon group usa, inc. new jersey, usa (5)

Hubcare innovation pty ltd (5)

Higher ed services pty ltd (5)

Integrated health systems international pty. ltd. (5)

Interplanetary licensing and merchandising, inc. (5)

Laybyland pty ltd (5)

Lactalis australia pty ltd (5)

My dental team pty limited (5)

My support broker pty. ltd. (5)

Metcash trading limited (5)

Millennium and copthorne international ltd (5)

My community directory pty ltd (5)

My muscle chef pty. ltd. (5)

My size pty ltd (5)

Neste oyj (5)

Rjlha34 pty ltd (5)

Scg characters llc (5)

Soremartec s.A. (5)

Soufeel jewelry limited (5)

Silverline medical pty ltd (5)

Suncorp corporate services pty limited (5)

Sunshine productions limited (5)

Tel.Pacific limited (5)

The crown in right of the commonwealth of australia (5)

The state of new south wales c/- transport nsw (5)

Those characters from cleveland, inc. (5)

Vehicle body components shanghai pty ltd (5)

What's happening unit trust (5)

Aks products pty ltd (4)

Australia council (4)

Australian postal corporation (4)

Barnardos australia (4)

Buildbox pty ltd (4)

Bambi enterprises pty ltd (4)

Bari cosmetics, ltd (4)

Bendon limited (4)

Benefit cosmetics llc (4)

Bubba blue pty ltd (4)

Cbs broadcasting inc. (4)

Colgate-palmolive company a delaware corporation (4)

Dmg radio (australia) pty ltd (4)

Essential assessment pty ltd (4)

Fish productions pty ltd (4)

Garber corporation pty ltd (4)

Gather my crew limited (4)

Hy gain feeds pty. limited (4)

Hasbro international inc. (4)

Hasbro, inc. a rhode island corporation (4)

Hobbysew australia pty ltd (4)

Icf (australia) pty ltd (4)

Katjes fassin gmbh + co kg (4)

Mfd ip pty ltd (4)

Mgl my.Com (cyprus) limited (4)

My cash cow pty ltd (4)

My muscle chef pty. ltd. (4)

My tea cup ag (4)

Makemytrip (india) pvt. ltd. (4)

Margeo group pty ltd (4)

Mattel, inc. a delaware corporation (4)

My bod bod pty ltd acn 643791904 as trustee for my bod bod trust (4)

My fortress pty ltd (4)

My name label pty ltd (4)

My pet products australia pty ltd (4)

My plan manager.Com.Au pty ltd (4)

My rewards international limited (4)

My trailer hire (australia) pty ltd (4)

My wedding diary pty ltd (4)

Noumi ip pty ltd (4)

National australia bank limited (4)

Oasis capital pty ltd (4)

Rodick investments pty ltd as trustee for patterson family settlement australia (4)

Rotary club of airlie beach inc (4)

Smba pty ltd (4)

Seven network (operations) limited (4)

So-net entertainment corporation (4)

Stanley creative retail pty ltd (4)

The my favorite company, llc (4)

Westmead medical research foundation (4)

Acco brands australia pty ltd (3)

Aga assistance australia pty ltd (3)

Abercrombie & fitch europe sagl (3)

Andreas stihl ag & co. kg (3)

Arbonne international, llc (3)

Aristocrat technologies australia pty ltd (3)

Ashish kumar (3)

Australasian conference association ltd (3)

Australian natural foods holdings pty limited (3)

Australian unity limited (3)

Avon products inc a new york corporation (3)

Ben and lukes pty. ltd. (3)

Barrett research resources pty ltd (3)

Bespoke hair care ltd (3)

Binney & smith inc. (3)

Biomarin pharmaceutical inc. (3)

Cadbury schweppes pty ltd (3)

Cellarmaster wines pty limited (3)

Combex, inc. (3)

Cooee brands pty limited (3)

Dongguan iine technology co., ltd (3)

Dana baltutis speech pathology pty ltd as trustee for dana baltutis speech pathology trust (3)

Danaisa pty ltd (3)

Dementia australia limited (3)

Diamond cut international (3)

Duluxgroup (australia) pty ltd (3)

Elco (3)

Enterprise brands pty ltd (3)

Eshaye pty ltd (3)

Ennismore hotel management uk limited (3)

Entertainment one licensing us, inc. (3)

Executive pathway pty ltd (3)

Ezy brands international pty ltd (3)

Fisher & paykel healthcare limited (3)

Finesse tissue products pty.Ltd. (3)

Fletcher building holdings limited (3)

Fun-ding dojo pty ltd (3)

Gbip pty ltd (3)

General dental holdings pty ltd (3)

Global class holdings limited (3)

Greenland pacific pty ltd (3)

Hasbro, inc. (3)

Hasbro, inc. a rhode island corporation (3)

Health and wellness awareness international, lc a florida corporation (3)

Holden hill physiotherapy pty ltd (3)

Hong kong city toys factory limited a british virgin island corporation (3)

Inala community house (3)

Integrated health systems international pty ltd (3)

Integria healthcare (australia) pty ltd (3)

Intelpro pty ltd (3)

International masters publishers b.V. (3)

Jenius pty limited (3)

Johnson & johnson (3)

K care healthcare solutions pty ltd (3)

Local news publisher pty ltd (3)

Laurens h.A. vehmeijer, h.O.D.N. master yourself (3)

Learning dimensions network pty ltd (3)

Manage my rainbow pty ltd (3)

Mcm networking pty ltd (3)

Mlt holdings co pty ltd (3)

My compounding pty. ltd. (3)

My first plan pty ltd (3)

My fleet and operations pty limited (3)

My forklift pty ltd (3)

My local dentists group pty ltd (3)

My missy moo pty ltd (3)

My ultimate pty ltd (3)

Me & my big ideas, inc. a california corporation (3)

Medical developments international limited (3)

Mobile world ltd (3)

Moryum smart home wuxi co., ltd. (3)

My bambino pty ltd (3)

My bod bod pty ltd as trustee for my bod bod trust (3)

My business plus trading pty ltd (3)

My choice group (3)

My daddy fixes pty ltd (3)

My dental team pty ltd (3)

My linen pty ltd (3)

My money group ltd (3)

My net fone pty ltd (3)

My number pty ltd (3)

My personal courier pty ltd (3)

My time australia pty ltd (3)

My work fair pty ltd (3)

Myer stores ltd (3)

Nex building group pty ltd (3)

Novartis ag (3)

Neville ward direct pty ltd (3)

Nikken international inc. (3)

Nine network australia pty limited (3)

Oh my goodness enterprises pty ltd (3)

Overnewton anglican community college limited (3)

Pacific brands clothing pty ltd (3)

Pal hosiery mills pty ltd (3)

Pictureproducts blue pty limited (3)

Pindan group pty ltd (3)

President pharmaceutical corporation (3)

Prosupps usa llc (3)

Qed risk services pty ltd as trustee for the qed risk services trust (3)

Reckitt benckiser inc. a delaware corporation (3)