Charitable fundraising; fundraising in the field of building literacy in underserved countries

Publication and distribution of electronic books; publication of books; library services; education and training services; organisation of events in relation to fundraising in the field of building literacy in underserved countries

Computer hardware publications in electronic form; Databases (electronic publications); Electronic and recorded multimedia publications; Electronic publications (downloadable); Electronic publications including those sold and distributed online; Printed publications in electronically readable form; Printed publications in machine readable form; Printed publications in optically recorded form; Publications in computer readable form; Publications in machine readable form; Weekly publications (electronic); Weekly publications downloaded in electronic form from the internet

Recipe books; Recipes (printed matter)

Advice concerning cooking recipes

Charitable collections; Charitable fundraising; Organising of charitable collections; Financial sponsorship of education, training, entertainment, sporting or cultural activities

Advisory services relating to education; Charitable services, namely education and training; Dissemination of educational material; Education services; Educational research; Information services relating to education; Organisation of competitions (education or entertainment); Organisation of contests (education or entertainment); Organisation of exhibitions for cultural or educational purposes; Provision of education services via an online forum; Provision of educational information; Publication of educational materials; Organising charitable fundraising events being the provision of entertainment, sporting and cultural services; Weblog (blog) services (online publication of journals or diaries); Online (electronic) publication of news; Publication of multimedia material online; Publication of posters; Conducting training seminars; Conducting workshops (training); Staff training services; Teacher training services; Technical training

Marketing and promotion of writers and writers goods and services; lobbying (promoting, publicising or otherwise representing the interests or concerns of others); book distributorship services; retail and online retail bookstore services, featuring books, magazines, and computer software including e-books; providing best seller lists and personal recommendations and gift ideas concerning books, magazines, music, software and general giftware; retail and online retail store services featuring downloadable electronic publications, including, books, electronic books, magazines, articles, stories, newspapers, text, images, discount, rebate and special offer coupons and vouchers, coupons, vouchers, digital website content and digital media in the nature of books, electronic books, magazines, articles, stories, newspapers, text, images, mobile computer, tablet and electronic reader applications, music and movies through wired and wireless Internet access; retail and online retail store services featuring portable electronic book readers, mobile and tablet computers and accessories for portable electronic book readers, mobile and tablet computers, including, carrying cases, leather carrying cases, silicone, fabric and plastic sleeves and skins for electronic book readers, rechargeable batteries, book lights, protective film covers and combination book light and cover; customer support services being providing information about online customer accounts; providing consumer information via a website, namely, specific informed recommendations of specific consumer products and services validated by the inputted preferences and social network of the user; exclusive personalised recommendations on books, electronic books, authors, book subject matter, book genres, music and digital media entertainment, all provided via a website; promoting, via a website, the goods and services of others by provision of discounts, coupons, rebates, vouchers and special offers on books, magazines, newspapers, mobile computer, tablet and electronic reader apparatus and applications, music, videos and electronic publications, including, electronic books, magazines and newspapers; providing consumer information on electronic book reader apparatus, books, authors and electronic publications via a website; providing consumer information and news on new book and electronic book releases, portable electronic book reader applications and features

Online electronic publishing of books, electronic books, magazines, newspapers, text and images on a variety of topics; non-downloadable digital website content being digital media, including, digital audio, music, digital video and computer, video and mobile computer games and applications, all through wired and wireless Internet access and portable electronic apparatus; lending and sharing of electronic books and other electronic publications; non-downloadable electronic publications, including, book reviews, news and web articles on children's books, various current events topics, events that occurred on this date in history, humour and blogs on electronic book readers and books, all provided via a website; providing information on education and entertainment information via a website; online non-downloadable publications, including, blogs on electronic book readers, books, electronic publications, authors, news, children's books and humour; non-downloadable electronic publications, including, books, newspapers, and magazines on a variety of topics, all provided via a website; providing non-downloadable pre-recorded music all on-line via a global computer network; entertainment services, including, providing temporary use of non-downloadable computer software in a variety of fields; entertainment in the nature of providing online book reviews, personal recommendation interviews with authors; providing information via a website featuring information on books, book reviews, celebrities, publishing, entertainment news, book covers, book jacket designers, authors and book collectors; educational services, including, providing interactive educational classes, seminars, conferences, lectures and workshops and distributing course materials in connection therewith, via a global computer information network; entertainment services, including, an on-going multimedia series provided via a website featuring information on books, book reviews and publishing and entertainment news, book covers, book jacket designers, authors and book collectors; book publishing services; online electronic publishing of e-books, magazines, newspapers, and other electronic publications in digital format; providing entertainment via a social networking web site; instruction in the use and activation of electronic book readers, downloading electronic publications and online customer accounts; customer support services being providing instruction about activation and use of electronic book readers and downloading of electronic publications

Charitable collections, including those for reading and literacy; charitable fund raising; organising of charitable collections; financial and monetary affairs; issuing of vouchers or tokens; providing information, advisory and consultancy services, including by electronic means and via a global computer network, in relation to all of the aforesaid services

Entertainment; charitable services, namely conducting of fundraising events being entertainment, sporting and cultural services; arranging, conducting, and provision of cultural, sporting, recreational and educational events and activities; organizing and conducting festivals, events, seminars and workshops; event management (organisation of educational, entertainment, sporting or cultural events); providing digital music (not downloadable) from the Internet; electronic publication of information on a wide range of topics, including online and over a global computer network; providing online electronic publications (non downloadable); weblog (blog) services; publication of educational materials; publication of books; publication of texts; providing information, advisory and consultancy services, including by electronic means and via a global computer network, about all of the aforesaid services

Stationery, pens, pencils, posters, flyers, stickers, charts, bookmarks, badges, placemats, calendars and diaries, flags and banners made of paper, promotional material in this class; magazines and publications; books, children's books, literacy aids, manuals, instructional and teaching material, activity books, workbooks, comics; printed material in this class

Education and training services; entertainment services; provision of training and tuition; education, training and tuition in relation to literacy and literacy skills; publication of books, electronic books and journals online; publication of books and texts relating to literacy and literacy skills; publication of children's books

Educational toys

Marketing

Direct marketing; Marketing; Product marketing; Promotional marketing; Provision of advice relating to marketing; Provision of information relating to marketing; Targeted marketing