Conducting sporting events; educational, advisory and entertainment services in connection with the care, nutrition, training and showing of pets; services for animal training; organising of pet shows and pet exhibitions; production of cinefilms, film, videos, records, forms, brochures and literature all relating to animals, birds and fish; training in computer and data processing techniques; sales training services; publishing of texts related to pet animals for use in and by the media; lending services related to such aforementioned texts