Association services being the promotion of the interests of members of the association; Advisory services relating to advertising; Business advisory services; Consultancy regarding advertising communications strategies; Arranging and conducting promotional and marketing events; Event management services in relation to the organization of exhibitions or trade fairs for commercial or advertising purposes; Organization of trade fairs; Market research; Market research for advertising; Business advice relating to advertising; Business consultation relating to advertising; Collection of information relating to advertising; Compiling indexes of information for commercial or advertising purposes; Consultancy relating to advertising; Information services relating to advertising; Compilation and provision of online directories; Career counselling (employment advice and information); Career information and advisory services (other than educational and training advice); Collection of information relating to market analysis; Providing information, including online, about advertising, business management and administration and office functions; Compilation of directories for publishing on the Internet; Provision of an online marketplace for buyers and sellers of goods and services

Association services being the provision of training and education to members of the association; Advisory services relating to training; Career advisory services (education or training advice); Career information and advisory services (educational and training advice); Event management services in relation to the organisation of educational, entertainment, sporting or cultural events; Production of audio and/or video recordings, other than advertising; Production of webcasts, other than advertising; Arranging and conducting of seminars; Conducting training seminars; Educational seminars; Arranging and conducting of lectures; Arranging and conducting of workshops (training); Conducting workshops; Mentoring (education and training); Mentoring (training); Publishing by electronic means; Providing online electronic publications, not downloadable; Electronic publication of information on a wide range of topics, including online and over a global computer network; Online (electronic) publication of news; Online publication of electronic books and journals; Providing information, including online, about education, training, entertainment, sporting and cultural activities; Providing online videos, not downloadable; Provision of education services via an online forum