Online advertising services for others; analysis of advertising response; consumer and commercial data collection for the purpose of facilitating delivery and analysis of response to online advertisements; aggregation and analysis of consumer data across multiple electronic devices, namely, smartphones, computers, tablets and televisions for advertising and e-commerce purposes

Platform as a service (PAAS) featuring computer software platforms for collecting consumer and commercial data and generating consumer data sets, aggregating and analyzing consumer and commercial data across multiple electronic devices, namely, smartphones, computers, tablets and televisions, and for providing website and app visitor recognition, hashed email authentication services and consumer identity authentication services in the fields of advertising and e-commerce; platform as a service (PAAS) featuring computer software platforms for facilitating the delivery of online advertisements and measurement of the effectiveness of online advertisements; platform as a service (PAAS) featuring computer software platforms for creating and delivering device graphs, clustering mobile app IDs per device and visited site IDs per browser, and for providing visitor recognition, bid enhancement services, collection of advertising impressions and action for attribution services, hashed email and identity verification services, in the fields of advertising and e-commerce