Photographic equipment, namely, cameras, digital cameras, video cameras, 360 degree cameras; Portable handheld electronic devices for recording, storage, transmission or reproduction of photographic, video and multimedia content; Cases, housings, and accessories for cameras, namely, batteries, lenses, digital photo viewers, wireless adapters, power adapters, adapter rings for attaching objects to cameras, remote controls, microphones, SD cards, photographic flash units, mounting devices for photographic equipment, tripods and camera straps; Cases and bags for photographic apparatus; Downloadable computer software for use in connection with photographic and video equipment and cameras, namely, downloadable software for taking, capturing, managing, processing, operating, viewing, storing, editing, arranging, combining, sharing, manipulating, modifying, commenting on, transmitting and displaying data, images, videos, multimedia files, and other digital data; Downloadable desktop and mobile photo and video editing software; Downloadable computer software and downloadable software applications for use in uploading, downloading, editing, storing, distributing and sharing photographic and video content via global and local computer networks and via mobile devices; Downloadable multimedia files containing digital audio and video files featuring user generated images, videos, multimedia files, and other digital data.