Computer software; computer application software, search engine software and downloadable software; software applications for mobile devices including handheld computers, digital electronic devices, wireless devices, smart phones and devices connectable to a global communication network or wifi network; smart phone software applications; software for servers; computer hardware; all of the foregoing being in respect of a rewards program

Organisation, operation and management of customer loyalty schemes, sales incentive schemes, promotional incentive schemes, reward schemes; electronic commerce services; marketing services; promotional services; compilation of information into databases; compilation and maintenance of direct mailing lists; all of the foregoing being in respect of a rewards program