On-line trading services being the facilitation of the exchange of consumer goods from person to person, retail store services, retail sales, retail sales services provided by means of a global computer network; computerised searching, ordering and on-line retail and wholesale distributorship services featuring general merchandise and general consumer goods; providing access to on-line directories, indices and on-line searchable databases relating to a variety of information and data available on a global computer network; dissemination of advertising for others via an on-line electronic communications network; providing an on-line searchable database for the sale of goods and services of others; providing an on-line searchable ordering guide for locating, organising and presenting goods and services of other on-line vendors; database aggregation, integration and management services; auction services; auctioneering; retailing, wholesaling and distribution services including such services being provided by means of a global computer network, provision of retail entertainment products, provision of retail entertainment services