Providing business management consulting services; corporate management consulting services to assist executives in business decision making; advising businesses through the use of consulting tools and techniques that enable strategic business decision making; providing information in the field of business management; development of marketing strategies and concepts; brand positioning services; providing a maturity assessment methodology for the purpose of evaluating a brand's ability to deliver tailored customer experiences; conducting surveys regarding public perceptions of consumer brands; data analysis related to public perceptions of consumer brands; providing reports to clients regarding public perceptions of consumer brands.