Loyalty rewards programmes; frequent flyer programmes; membership privileges programmes; loyalty recognition programmes; promoting the use of airline services through use of an artificial currency as part of a loyalty reward programme or frequent flyer programme; consumer loyalty services for commercial, promotional, and/or advertising purposes, namely, administration of frequent flyer programmes that allows members to redeem miles for points or awards offered by other loyalty programmes; operation of loyalty and incentive schemes; supervision of loyalty and incentive schemes; organisation of airline frequent flyer programmes; management of airline frequent flyer programs; advertising services; promotion (advertising) of travel; business services; business management of rental outlets; provision of an online market place for buyers and sellers of goods and services; providing online retail services; providing online retail services to redeem frequent flyer points and artificial currency

Financial management; financial services; credit card services; credit card issuance; providing financial information; collating financial information; recording financial information; providing, storing and collating and recording financial information; electronic funds transfer; currency services; foreign currency exchange services; currency services namely artificial currency services; provision of financial services allowing for payment of goods and services using frequent flyer points, cash, debit cards and/or credit cards; advisory, consultancy, management and information services relating to all the aforementioned services