Entertainment services including services provided to assist in raising awareness in relation to cancer in children; education and sporting services being services provided to assist in raising awareness in relation to cancer in children; providing information, including online, about fundraising events relating to childhood cancer; development, management and staging of a charity event in which employees within organisations/companies dare their boss to a challenge in order to raise funds for childhood cancer; providing educational information, including online, about programmes, projects and services relating to childhood cancer; organising and conducting entertainment or ceremonial events for the purpose of acknowledging sponsors, supporters and volunteers of fundraising charity events to support medical research and treatment